Vice President, Global Commercial Asset Lead
MBX Biosciences, Inc.
August 06, 2026
Remote friendly (United States)
United States
Marketing
Global Commercial Asset Lead Responsibilities:
- Develop and own global brand strategy, positioning, and go-to-market plan for canvuparatide.
- Lead cross-functional Global Asset Team to define value proposition, patient segmentation, customer-channel marketing strategies; conduct market entry assessments and determine market entry sequencing; drive launch readiness and optimization.
- Serve as single point of accountability for global launch readiness; support key markets pre- and post-launch.
- Represent commercial function on the Program Leadership Team.
- Build and lead a high-performing brand team.
- Partner with Clinical and Medical Affairs on lifecycle management and evidence generation strategy.
- Use market research/analytics to understand patient journey, customer needs, market dynamics, and competition; apply insights to ensure differentiation.
- Collaborate with Clinical Development, Medical Affairs, Market Access, Legal, Regulatory, Finance, IT, and R&D; integrate global and regional execution and communication.
- Develop core promotional/educational materials (HCPs and patients), global campaigns, playbooks, modular content, congress strategies, and KOL engagement plans; design market development initiatives.
- Own and update global revenue forecast and global commercial opex budget; develop KPIs.
- Drive a compliance culture so commercialization activities adhere to industry standards and company SOPs.
Qualifications:
- Bachelor’s required; MBA/advanced degree preferred.
- 15+ years progressive biopharmaceutical commercialization experience.
- Proven U.S. product launch experience essential; global experience preferred.
- Rare Disease and/or Specialty commercialization strongly preferred.
- Expertise in strategic marketing (branding, segmentation, lifecycle management).
- Strong cross-functional leadership/influencing, business acumen, analytical/data-driven decision-making, communication/presentation.
- Proactive, results-oriented, patient-centric mindset.
Travel/Location:
- Travel periodically; on-site average ~3 days/week unless otherwise requested.
- Develop and own global brand strategy, positioning, and go-to-market plan for canvuparatide.
- Lead cross-functional Global Asset Team to define value proposition, patient segmentation, customer-channel marketing strategies; conduct market entry assessments and determine market entry sequencing; drive launch readiness and optimization.
- Serve as single point of accountability for global launch readiness; support key markets pre- and post-launch.
- Represent commercial function on the Program Leadership Team.
- Build and lead a high-performing brand team.
- Partner with Clinical and Medical Affairs on lifecycle management and evidence generation strategy.
- Use market research/analytics to understand patient journey, customer needs, market dynamics, and competition; apply insights to ensure differentiation.
- Collaborate with Clinical Development, Medical Affairs, Market Access, Legal, Regulatory, Finance, IT, and R&D; integrate global and regional execution and communication.
- Develop core promotional/educational materials (HCPs and patients), global campaigns, playbooks, modular content, congress strategies, and KOL engagement plans; design market development initiatives.
- Own and update global revenue forecast and global commercial opex budget; develop KPIs.
- Drive a compliance culture so commercialization activities adhere to industry standards and company SOPs.
Qualifications:
- Bachelor’s required; MBA/advanced degree preferred.
- 15+ years progressive biopharmaceutical commercialization experience.
- Proven U.S. product launch experience essential; global experience preferred.
- Rare Disease and/or Specialty commercialization strongly preferred.
- Expertise in strategic marketing (branding, segmentation, lifecycle management).
- Strong cross-functional leadership/influencing, business acumen, analytical/data-driven decision-making, communication/presentation.
- Proactive, results-oriented, patient-centric mindset.
Travel/Location:
- Travel periodically; on-site average ~3 days/week unless otherwise requested.