US HIV Payer Marketer

Associate Director, US HIV Payer Marketing

Primary Responsibilities:
- Provide US payer input into Brand Marketing, Business Unit Leadership, Sales Leadership, Global Market Access Teams, Research Laboratories, Integrated Account Management, Legal, Compliance, and Finance
- Participate in development of value evidence strategies; coordinate with Outcomes Research / Value & Implementation (V&I)
- Leverage market and customer insights to shape market access strategies
- Develop payer customer segment strategy, promotional campaigns, and value messaging for health plan, PBM, ADAP, Medicaid, Medicare, federal, pharmacy, hospital, and GPO
- Develop pricing and contracting strategies
- Support pull-through activities and payer-related solutions for field sales and account management teams
- Work with Senior Specialist; serve as dotted line supervisor to develop and deploy resources to support managed care strategy

Education:
- Required: BA/BS degree
- Preferred: MBA, MPH, PharmD, or other advanced degree

Required Experience & Skills:
- Minimum 5 years combined market access, marketing/sales leadership, account management, or consulting in healthcare
- Ability to develop and execute brand/customer marketing strategies (including digital)
- Knowledge of marketing principles; ability to activate market research insights
- Translate market trends/customer needs into tactics/resources
- Understanding of healthcare ecosystem economics across payer segments
- Understanding of US healthcare trends/policy impacts
- Strategic/analytical critical thinking; strong leadership, communication, collaboration, project management, and organizational skills

Preferred Experience & Skills:
- Consulting/stakeholder management in cross-functional capacity
- Previous HIV experience

Application Instructions:
- Apply via https://jobs.merck.com/us/en (application deadline listed on posting).