Senior Director, HCP Strategy & Content

Key Responsibilities:
- Own the commercial relationships, content, and field strategy that turn a launch into prescribing behavior.
- HCP commercial strategy and value proposition.
- All HCP-facing content, materials, and messaging for the franchise.
- Medical education strategy and peer-to-peer engagement programs (in partnership with Medical Affairs).
- HCP field enablement (arm the field with everything it needs to be effective).
- HCP segmentation, targeting strategy, and prescribing behavior tracking against goals.
- Partner with enterprise Sales on field execution and messaging pull-through.

Leadership Capabilities:
- Build HCP-facing strategy and content with enough clinical and commercial credibility that the field trusts and payers respect.
- Lead without owning Sales: set field strategy and enablement that Sales executes (influence vs. authority).
- Coach and develop content and strategy talent.

Basic Qualifications:
- Bachelor’s degree required; advanced degree preferred.
- 12+ years of experience in HCP marketing, brand strategy, or commercial content leadership in pharma or biotech.
- Demonstrated experience building HCP segmentation and targeting tied to prescribing outcomes.
- Experience partnering with a national or regional sales organization on field execution.

Preferred Qualifications:
- Track record building brand ideas and campaigns HCPs remember.
- Medical education or peer-to-peer program experience.

Application Instructions:
- LAST DAY TO APPLY: 08/28/2026