Marketing Manager
Vertex Pharmaceuticals
September 03, 2026
Remote friendly (Boston, MA)
United States
Marketing
General Summary:
The Marketing Senior Manager will support the delivery of the marketing strategy by overseeing development of HCP and/or patient and caregiver tactics, and ensuring those tactics are delivered to customers effectively and monitored for effectiveness.
Key Duties and Responsibilities:
- Develops and updates marketing materials aligned with marketing strategy and business objectives (e.g., branded websites, interactive visual aids, sales brochures).
- Enhances customer engagement by ensuring marketing pieces are uploaded to the CRM platform, administering speakers programs, and coordinating conference activities (promotional booths, conference materials).
- Analyzes complex digital and print material usage metrics for performance reporting and assessing needs for future updates across brands.
- Manages agency partners to ensure budget is not exceeded and timely deliverables are executed.
- Collaborates with brand leaders to ensure metrics are in place to measure impact of tactics in field.
- Leverages best practices to develop key marketing insights.
- Acts as a resource for team members with less experience.
Knowledge and Skills:
- Understand the target market at a high level.
- Broad understanding of regulatory rules and regulations.
- Understand brand strategy and its role in executing it.
- Ownership and broad accountability; flag issues to management when appropriate.
- Apply insights to tactics, business problems, and opportunities.
- Strong MS Office skills (PowerPoint, Excel, Word).
- Experience in pharmaceutical marketing or closely related fields.
Education and Experience:
- Bachelor’s degree in marketing, business, scientific area, or related field.
- Typically requires 6 years of experience or equivalent combination of education and experience.
Pay Range:
- $140,000 - $210,000
Additional compensation/benefits mentioned:
- Annual bonus and annual equity awards.
Flex Designation:
- Hybrid-Eligible or On-Site Eligible.
The Marketing Senior Manager will support the delivery of the marketing strategy by overseeing development of HCP and/or patient and caregiver tactics, and ensuring those tactics are delivered to customers effectively and monitored for effectiveness.
Key Duties and Responsibilities:
- Develops and updates marketing materials aligned with marketing strategy and business objectives (e.g., branded websites, interactive visual aids, sales brochures).
- Enhances customer engagement by ensuring marketing pieces are uploaded to the CRM platform, administering speakers programs, and coordinating conference activities (promotional booths, conference materials).
- Analyzes complex digital and print material usage metrics for performance reporting and assessing needs for future updates across brands.
- Manages agency partners to ensure budget is not exceeded and timely deliverables are executed.
- Collaborates with brand leaders to ensure metrics are in place to measure impact of tactics in field.
- Leverages best practices to develop key marketing insights.
- Acts as a resource for team members with less experience.
Knowledge and Skills:
- Understand the target market at a high level.
- Broad understanding of regulatory rules and regulations.
- Understand brand strategy and its role in executing it.
- Ownership and broad accountability; flag issues to management when appropriate.
- Apply insights to tactics, business problems, and opportunities.
- Strong MS Office skills (PowerPoint, Excel, Word).
- Experience in pharmaceutical marketing or closely related fields.
Education and Experience:
- Bachelor’s degree in marketing, business, scientific area, or related field.
- Typically requires 6 years of experience or equivalent combination of education and experience.
Pay Range:
- $140,000 - $210,000
Additional compensation/benefits mentioned:
- Annual bonus and annual equity awards.
Flex Designation:
- Hybrid-Eligible or On-Site Eligible.