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Director, CX Research

Pfizer
August 24, 2026
Remote friendly (Bothell, WA)
United States
Marketing
Role responsibilities:
- Lead, develop, and mentor the CX Research capability; build a culture of curiosity, rigor, and evidence-based advocacy.
- Hands-on design, execution, and analysis of qualitative research (interviews, usability testing, contextual inquiry, concept testing) and experiments; apply quantitative/statistical analysis to telemetry/behavioral data.
- Mine and analyze telemetry/behavioral usage data (product usage, clickstream, in-app interactions) with qualitative evidence.
- Operationalize AI-enabled research methods and continuous feedback loops (automated workflows, persona-based insight extraction, synthetic data where appropriate) with ethical rigor.
- Evaluate and pilot emerging AI research tools; run quick tests, define adoption/impact metrics.
- Define and own enterprise measurement strategy for AI/solution adoption.
- Partner with cross-functional teams on planning, prioritization, and resourcing for colleague experience investment.
- Collaborate with data/analytics to advance understanding of colleaguesโ€™ needs/behaviors; improve experience.
- Monitor trends in human behavior, workplace tech, AI adoption, and expectations; translate insights into recommendations.

Qualifications:
Basic:
- Bachelorโ€™s in a research/human-centered field.
- 8+ years UX/behavioral research; 2+ years leading/managing researchers.
- Experience designing and executing qualitative and quantitative research.
Preferred:
- Advanced degree; 10+ years research (life science/healthcare/reg. preferred).
- 5+ years in leadership; deep UX research expertise + statistics (experimental design, power/significance).
- Experience with AI-driven research tools, continuous discovery/automated workflows, synthetic data/personas.
- Telemetry/behavioral analytics expertise; hands-on use of Python/R and survey/stat tools (e.g., Qualtrics, SPSS).

Benefits (explicit):
- Global Performance Plan bonus target 20%; share-based long-term incentives; 401(k) with matching; vacation/holidays/personal days; paid caregiver/parental and medical leave; medical/dental/vision coverage.

Requirements: Minimal travel.