Associate Director, HCP Personal Promotion — Sleep Franchise
Jazz Pharmaceuticals
10 hours ago
Remote
United States
Sales
Responsibilities
- Lead HCP branded and unbranded Personal Promotion strategy.
- Own personal promotion asset development (campaign, messaging, and brand storytelling).
- Conduct asset needs assessments and provide inputs to qualitative/quantitative market research and advisory boards.
- Serve as primary liaison to the Field Sales organization.
- Lead Field Advisory Board (FAB) strategy, including content development and insight integration.
- Develop and execute a Field Sales Engagement strategy and activation plan.
- Marketing Lead for New Hire Sales Training; ensure deep understanding of brand strategy.
- Drive ongoing sales team upskilling through advanced training initiatives.
- Develop and maintain sales training materials.
- Lead cross-functional POA content development and meeting strategy.
- Consult on field communications planning and messaging alignment.
- Assess effectiveness of personal promotion tactics, messages, and field execution; deliver insights for asset optimization.
- Partner with Access, Sales, Non-Personal Promotion, Omnichannel, and Scientific Communications to align messaging and execution.
- Manage personal promotion budget lines (work orders, accruals, forecasts) and oversee SOW creation and tracking.
Qualifications
- Bachelor’s degree required.
- 5+ years of U.S. pharmaceutical HCP marketing experience.
- Experience in field sales and/or HCP personal promotion strongly preferred.
- Demonstrated success leading cross-functional initiatives.
- Strong communication, analytical, and project management skills.
- Exceptional problem solving and decision-making.
- Demonstrated ability to partner effectively with Sales teams.
- Ability to manage budgets, timelines, and agency partners.
- Primarily home-based; travel for meetings as necessary.
Benefits (if applicable)
- Medical, dental, and vision insurance; 401k retirement savings plan; flexible paid vacation.
Application instructions
- If you are a current Jazz employee, apply via the Internal Career site.
- Lead HCP branded and unbranded Personal Promotion strategy.
- Own personal promotion asset development (campaign, messaging, and brand storytelling).
- Conduct asset needs assessments and provide inputs to qualitative/quantitative market research and advisory boards.
- Serve as primary liaison to the Field Sales organization.
- Lead Field Advisory Board (FAB) strategy, including content development and insight integration.
- Develop and execute a Field Sales Engagement strategy and activation plan.
- Marketing Lead for New Hire Sales Training; ensure deep understanding of brand strategy.
- Drive ongoing sales team upskilling through advanced training initiatives.
- Develop and maintain sales training materials.
- Lead cross-functional POA content development and meeting strategy.
- Consult on field communications planning and messaging alignment.
- Assess effectiveness of personal promotion tactics, messages, and field execution; deliver insights for asset optimization.
- Partner with Access, Sales, Non-Personal Promotion, Omnichannel, and Scientific Communications to align messaging and execution.
- Manage personal promotion budget lines (work orders, accruals, forecasts) and oversee SOW creation and tracking.
Qualifications
- Bachelor’s degree required.
- 5+ years of U.S. pharmaceutical HCP marketing experience.
- Experience in field sales and/or HCP personal promotion strongly preferred.
- Demonstrated success leading cross-functional initiatives.
- Strong communication, analytical, and project management skills.
- Exceptional problem solving and decision-making.
- Demonstrated ability to partner effectively with Sales teams.
- Ability to manage budgets, timelines, and agency partners.
- Primarily home-based; travel for meetings as necessary.
Benefits (if applicable)
- Medical, dental, and vision insurance; 401k retirement savings plan; flexible paid vacation.
Application instructions
- If you are a current Jazz employee, apply via the Internal Career site.