Associate Director, HCP Marketing (Neuro)
Regeneron
August 16, 2026
Remote friendly (Sleepy Hollow, NY)
United States
Marketing
Responsibilities:
- Contribute to and support the HCP marketing strategy, ensuring integration with the broader brand strategy.
- Advocate for brand strategy by articulating priorities and aligning across teams.
- Oversee development of HCP engagement strategies, messages, and tactical campaigns tailored to neurologists.
- Build and deploy a competitive market strategy addressing evolving competitors and market dynamics.
- Drive cross-functional and alliance collaboration with Sales, Medical Affairs, TLLs, Market Research, Market Access, Regulatory, Legal, Clinical, and HEOR to deliver cohesive, compliant initiatives.
- Ensure marketing programs comply with corporate policies, regulatory/ethical frameworks, and alliance standards.
- Track and manage marketing spend, timelines, and deliverables to meet budget, scope, and performance expectations.
Qualifications:
- Bachelor’s degree required; MBA strongly preferred.
- 10+ years of progressive experience in the pharmaceutical/biotech industry or related field.
- 8+ years of U.S. commercial experience in pharmaceutical/biotech marketing, product management, or related areas.
- Preferred: Rare Disease or Rare Neurology experience.
Application Instructions:
- Apply now.
Benefits:
- Salary Range (annually): $157,200.00 - $256,600.00.
When & Where:
- Office based for 4 days a week in Sleepy Hollow, NY.
- Contribute to and support the HCP marketing strategy, ensuring integration with the broader brand strategy.
- Advocate for brand strategy by articulating priorities and aligning across teams.
- Oversee development of HCP engagement strategies, messages, and tactical campaigns tailored to neurologists.
- Build and deploy a competitive market strategy addressing evolving competitors and market dynamics.
- Drive cross-functional and alliance collaboration with Sales, Medical Affairs, TLLs, Market Research, Market Access, Regulatory, Legal, Clinical, and HEOR to deliver cohesive, compliant initiatives.
- Ensure marketing programs comply with corporate policies, regulatory/ethical frameworks, and alliance standards.
- Track and manage marketing spend, timelines, and deliverables to meet budget, scope, and performance expectations.
Qualifications:
- Bachelor’s degree required; MBA strongly preferred.
- 10+ years of progressive experience in the pharmaceutical/biotech industry or related field.
- 8+ years of U.S. commercial experience in pharmaceutical/biotech marketing, product management, or related areas.
- Preferred: Rare Disease or Rare Neurology experience.
Application Instructions:
- Apply now.
Benefits:
- Salary Range (annually): $157,200.00 - $256,600.00.
When & Where:
- Office based for 4 days a week in Sleepy Hollow, NY.