Associate Director, Campaign Orchestration (EU/INTL)
Jazz Pharmaceuticals
September 02, 2026
Remote friendly (Philadelphia, PA)
United States
Marketing
Associate Director, Campaign Orchestration (EU/International)
Responsibilities:
- Apply deep understanding of customer needs, behaviors, care pathways, sites of care, and dynamics to inform orchestration decisions.
- Shape execution of cross-functional engagement strategies by influencing orchestration principles and resolving tradeoffs.
- Orchestrate coordinated omnichannel campaigns translating brand/market strategies into integrated engagement plans aligned to customer journeys.
- Use next-best-action frameworks and orchestration logic to sequence/prioritize touchpoints across channels using campaign and media analytics.
- Own audience orchestration delivery; define/sequenced cross-channel engagement.
- Define and oversee media strategies (branded, non-branded, unbranded): channel mix, audience targeting, and campaign planning.
- Drive media activation and performance; partner with Customer Analytics & Insights and Customer Orchestration teams.
- Leverage global capabilities/standards/tools for scalable, consistent execution and reduced duplication.
- Use insights to refine sequencing, identify risks, improve effectiveness; track/manage KPIs and escalate risks/issues.
Required education/experience:
- Bachelor’s degree (business, healthcare, technology, or related).
- 8+ years in omnichannel campaign orchestration/planning or related CX capabilities in a pharmaceutical organization outside the US.
Preferred/additional:
- Advanced degree (MBA or relevant).
- Experience in healthcare/pharma or other highly regulated industries.
- Experience with rare disease or specialty brands.
Working requirements:
- 20–30% travel.
Application instructions:
- If a current Jazz employee, apply via the Internal Career site.
Responsibilities:
- Apply deep understanding of customer needs, behaviors, care pathways, sites of care, and dynamics to inform orchestration decisions.
- Shape execution of cross-functional engagement strategies by influencing orchestration principles and resolving tradeoffs.
- Orchestrate coordinated omnichannel campaigns translating brand/market strategies into integrated engagement plans aligned to customer journeys.
- Use next-best-action frameworks and orchestration logic to sequence/prioritize touchpoints across channels using campaign and media analytics.
- Own audience orchestration delivery; define/sequenced cross-channel engagement.
- Define and oversee media strategies (branded, non-branded, unbranded): channel mix, audience targeting, and campaign planning.
- Drive media activation and performance; partner with Customer Analytics & Insights and Customer Orchestration teams.
- Leverage global capabilities/standards/tools for scalable, consistent execution and reduced duplication.
- Use insights to refine sequencing, identify risks, improve effectiveness; track/manage KPIs and escalate risks/issues.
Required education/experience:
- Bachelor’s degree (business, healthcare, technology, or related).
- 8+ years in omnichannel campaign orchestration/planning or related CX capabilities in a pharmaceutical organization outside the US.
Preferred/additional:
- Advanced degree (MBA or relevant).
- Experience in healthcare/pharma or other highly regulated industries.
- Experience with rare disease or specialty brands.
Working requirements:
- 20–30% travel.
Application instructions:
- If a current Jazz employee, apply via the Internal Career site.