Assoc. Director, Marketing Comms/Channels
Merck
September 03, 2026
Remote friendly (Rahway, NJ)
United States
Marketing
The Role (Global Content Marketing – supporting launch brands):
- Partner strategically with Global Brand Teams as a Content Expert; ensure strategy realization throughout the launch lifecycle.
- Lead core promotional and medical-education content creative execution: briefing creation (Workfront), content development/management (tools/technology enhancements), Medical Legal Review (PRT), and compliant content accessibility & storage (DAM).
- Implement technology advances to increase content creation efficiency.
- Oversee day-to-day agency relationships for core content creation (timelines, consolidated direction, scope support).
- Partner with Content Accelerator Agency Team for AOR escalations.
- Support Branding & Campaign Implementation Guidance to ensure brand consistency/standardization and scalability.
- Ensure ELMs/HHI access to globally developed core strategic content, tools, and technology for reuse; execute governance plans.
- Identify/create content for Global Congress efforts and share recommendations with GHQ stakeholders.
- Manage content lifecycle during launch/post-launch (renewals, updates, retirement).
- Adopt AI enhancements and provide consultative input to operating model principles/structure.
Qualifications:
- Bachelor’s degree required; advanced degree preferred.
- 5+ years combined pharma/healthcare marketing, digital marketing, market support, or sales experience.
- Digital marketing execution, digital media planning, customer analytics; synthesize complex scientific data into medical education/promotion content.
- Translate complex science into clear communications; strong marketing principles (e.g., L3 Next).
- Prior success leading cross-functional teams; agency/vendor management; strong project management and interpersonal skills.
Preferred:
- Therapeutic area knowledge; launch experience; Veeva PromoMats; agile in global cross-functional teams; analytics optimization; storytelling/creative problem-solving; proactive communication; self-motivated hands-on.
Skills (examples): Brand strategy/management, content creation, marketing analytics, campaign development, digital marketing, healthcare marketing, cross-functional project management, strategic thinking.
Benefits (explicitly stated): medical/dental/vision and other insurance, retirement/401(k), paid holidays, vacation, compassionate and sick days; annual bonus and long-term incentive (if applicable).
Application: Apply at https://jobs.merck.com/us/en (or Workday Jobs Hub). Application deadline is stated on the posting; job posting effective until 11:59:59PM the day before 09/10/2026. Requisition ID: R414560.
- Partner strategically with Global Brand Teams as a Content Expert; ensure strategy realization throughout the launch lifecycle.
- Lead core promotional and medical-education content creative execution: briefing creation (Workfront), content development/management (tools/technology enhancements), Medical Legal Review (PRT), and compliant content accessibility & storage (DAM).
- Implement technology advances to increase content creation efficiency.
- Oversee day-to-day agency relationships for core content creation (timelines, consolidated direction, scope support).
- Partner with Content Accelerator Agency Team for AOR escalations.
- Support Branding & Campaign Implementation Guidance to ensure brand consistency/standardization and scalability.
- Ensure ELMs/HHI access to globally developed core strategic content, tools, and technology for reuse; execute governance plans.
- Identify/create content for Global Congress efforts and share recommendations with GHQ stakeholders.
- Manage content lifecycle during launch/post-launch (renewals, updates, retirement).
- Adopt AI enhancements and provide consultative input to operating model principles/structure.
Qualifications:
- Bachelor’s degree required; advanced degree preferred.
- 5+ years combined pharma/healthcare marketing, digital marketing, market support, or sales experience.
- Digital marketing execution, digital media planning, customer analytics; synthesize complex scientific data into medical education/promotion content.
- Translate complex science into clear communications; strong marketing principles (e.g., L3 Next).
- Prior success leading cross-functional teams; agency/vendor management; strong project management and interpersonal skills.
Preferred:
- Therapeutic area knowledge; launch experience; Veeva PromoMats; agile in global cross-functional teams; analytics optimization; storytelling/creative problem-solving; proactive communication; self-motivated hands-on.
Skills (examples): Brand strategy/management, content creation, marketing analytics, campaign development, digital marketing, healthcare marketing, cross-functional project management, strategic thinking.
Benefits (explicitly stated): medical/dental/vision and other insurance, retirement/401(k), paid holidays, vacation, compassionate and sick days; annual bonus and long-term incentive (if applicable).
Application: Apply at https://jobs.merck.com/us/en (or Workday Jobs Hub). Application deadline is stated on the posting; job posting effective until 11:59:59PM the day before 09/10/2026. Requisition ID: R414560.