Thought Leader Liaison - UPLIZNA - Florida and Georgia (Rare Disease)

Role Summary

Thought Leader Liaison – UPLIZNA – Florida and Georgia (Rare Disease). This is a customer-facing role responsible for executing the customer aspects of the Neuroimmunology Business Unit’s peer-to-peer strategies and building productive relationships with speakers, thought leaders and other key influencers from key accounts in the assigned geography. The role requires liaising with Sales, Site of Care, and Medical Affairs to address customer needs, identify mutual projects, anticipate market trends, and uncover competitive intelligence, ensuring delivery against Business Unit objectives. The TLL will align across the organization to coordinate thought leader interactions and deliver a cohesive customer experience.

Responsibilities

• Significant customer-facing time, building relationships with existing and new thought leaders for involvement in current and future commercial activities
• Creates local peer to peer strategies in coordination with national and regional strategic marketing and sales business plans
• Liaise with sales and marketing to ensure thought leader concerns/needs are addressed in a timely and thorough manner
• Collaborates closely with the Amgen advocacy team to develop relationships with key physician and patient organizations
• Creates and executes short term and long-term KOL engagement plans
• Captures, synthesizes and shares key thought leader insights to help shape brand strategy and prepare for future life cycle management and competitor entry into the marketplace
• Identifies evidence gaps across product and disease education through appropriate thought leader discussions and podium observations
• Disseminate thought leader insights to broader Amgen stakeholders, including marketing, sales, market access to drive development of new strategies and tactical approaches and to ensure a comprehensive view of market trends is integrated into overall planning
• Coordinate leadership interactions at all assigned national/regional, state society conferences
• Initiates and pursues opportunities to involve Amgen in meaningful programs with thought leaders to ensure Amgen is strategically and strongly positioned in the market
• Assists with speaker events, including selection of speakers, training for speakers and reviewing current speaker programs ensuring consistent messaging and compliant execution
• Collaborates with marketing team on peer to peer programs including speaker training programs and contributes to ongoing refinement of U.S. speaker bureau
• Contributes to content development by providing customer insight and perspective, increasing program impact & relevance

Qualifications

• Required: Doctorate degree and 2 years of marketing or sales experience
• Required: Master’s degree and 4 years of marketing or sales experience
• Required: Bachelor’s degree and 6 years of marketing or sales experience
• Required: Associates degree and 10 years of marketing or sales experience
• Required: High school diploma / GED and 12 years of marketing or sales experience
• Preferred: Customer facing pharmaceutical or biotech industry experience (field sales, product marketing, medical or clinical experience in the same or related therapeutic area) is required
• Preferred: Experience in the neurology, rheumatology and/or gastroenterology therapeutic area
• Preferred: Exposure to multiple sclerosis and key MS centers, strongly preferred
• Preferred: Clinical experience in rare diseases or specialty biologics strongly preferred
• Preferred: Thought leader or demonstrated KOL leadership experience a plus
• Preferred: Proven track record of consistent achievement or exceeding expectations in assigned responsibilities, goals, objectives and any other relevant metrics, especially involving cross-functional matrix teams
• Preferred: Previous experience in multiple commercial functions beneficial
• Preferred: Demonstrated experience customizing and executing timely action plans across various initiatives
• Preferred: Demonstrates leadership, strategic agility and persuasive aptitude
• Preferred: Exceptional ability to collaborate and/or lead cross functional teams
• Preferred: Ability to present ideas effectively by consolidating and customizing information
• Preferred: Strong organizational, analytic and time management planning skills
• Preferred: Exceptional clinical/business acumen

Additional Requirements

• Travel up to 80% of the time, inclusive of conferences on weekends, overnight programs, and attendance at key internal meetings
• Individual must reside within territory boundaries given travel requirements