Senior Director, Scientific Marketing Neurology

Role Summary

The Senior Director of Scientific Marketing Neurology is a member of Regeneron’s Neurology commercial team, with accountability in leading all professional medical education commercial activities in support of the launch and commercialization in Myasthenia Gravis in the US.

Responsibilities

• Promotional speaker program execution including live, webex, launch meeting, broadcast events.
• Speaker bureau management and speaker training.
• Development and roll out of promotional content for speaker programs and other peer to peer programs.
• Promotional med com agency management.
• Sales force communication for peer to peer programming and alignment with all cross functional teams.
• Responsible for developing US and select Global Congress plan and execution including congress displays (booths/table tops), partner engagement plan, advertising plan, competitive intelligence, logistics and coordination with cross functional teams.
• Responsible for KOL identification, mapping and engagement plan.
• Lead the development/management of relationships with KOL’s, key HCP’s and professional partners.
• Development and execution of US commercial advisory boards to inform and support brand strategy.
• Manage and coordinate local and regional Neurology trade shows and scientific meetings.
• Develop and manage promotional and advertising spend across the different programs.
• Provide support to the development of the overall brand strategy, functional plans and budget.

Qualifications

• Minimum of 12 years biopharmaceutical experience with at least 7 in Marketing
• Previous product/indication launch experience required.
• Strong science background with deep knowledge of Rare Neurology or Myasthenia Gravis. Ability to understand, work with, and provide commercial input to all functions within the project team.

Education

• Bachelor's Degree Required, MBA preferred.