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Senior Director, Global Skin Cancer Life Cycle Management Lead

Regeneron
Remote friendly (Sleepy Hollow, NY)
United States
Marketing

Role Summary

The Senior Director, Global Skin Cancer Life Cycle Management Lead is a member of Regeneron's Oncology Business Unit, responsible for leading life cycle management strategy and planning for all in-line oncology assets within the Skin Cancer tumor area. This role is a strategic, business-focused leader who assesses opportunities and threats for brands in a fast-paced, complex market. The LCM Lead collaborates with cross-functional teams to support the overall strategic goals of the portfolio and plays a critical role in Commercial/Clinical cross-functional forums. The role is on-site in Sleepy Hollow, NY four days per week with one day from home.

Responsibilities

  • Develop and evolve the global life cycle management strategy (e.g., indication sequencing, geographic expansion) for all in-line oncology assets with Skin Cancer indications to maintain competitive advantage.
  • Shape asset plans within Skin Cancer indications in coordination with the Executive Director of Global Skin Cancer Marketing, Regulatory, Clinical, Competitive Intelligence, and other cross-functional partners; partner with US and international marketers to inform and align on the LCM plan.
  • Maintain up-to-date tumor landscape outlooks for the portfolio and potential competitors in relevant current and future areas, working with Clinical, CI, and Commercial Insights.
  • Share current CI with Global, US, and international marketers and country teams; develop global action plans for competitive threats to be implemented at the country level; develop and deliver related content (e.g., action memos on competitor approvals).
  • Support the Executive Director of Global Skin Cancer Marketing in developing the Commercial perspective for Skin Cancer assets in decision-making forums (e.g., Commercial/Clinical cross-functional committees) and cross-tumor planning meetings; help prepare for these meetings and support follow-up actions.
  • Lead the Marketing team’s efforts to plan cross-functionally for new indication launches from early development through pre-launch readiness, following established internal processes.
  • Inform Medical Affairs and related teams of key data needs and future development plans the organization will support.
  • Develop business analyses/cases for Business Development purposes, for assessing indication trials, and for senior management reviews.
  • Serve as the key Marketing point of contact for the Business Development team on Skin Cancer strategy.
  • Contribute to labeling review team preparations, providing commercial insights to inform labeling decisions.
  • Analyze customer insights, monitor brand performance and competitive dynamics, and translate learnings into marketing strategy to address customer needs.
  • Leverage customer feedback through formal and informal channels to shape strategy and competitive differentiation.
  • Serve as a member of the cross-functional team that develops and delivers the annual US/Global brand plan, including brand strategy, tactical plans, and budget.
  • Work closely with Legal and Compliance to ensure all activities meet compliance standards.
  • Lead launch-readiness efforts, including cross-organizational planning forum preparation; oversee decision-point team inputs across life cycle stages, track performance metrics, and mobilize functional teams to optimize brand impact.
  • Coordinate execution of life cycle levers (e.g., label expansion, access challenges, new formulations, delivery devices).
  • Engage regularly with Global Oncology Marketing Leadership, International teams, Clinical Development, Regulatory, Medical Affairs, Market Access, and Sales to align life cycle strategies across functions.
  • Provide regular updates on LCM strategy to senior leadership.
  • Deliver regular updates to tumor landscape outlook documents and the product strategy guide to align country teams with the long-term LCM strategy.
  • Collaborate as needed on globally developed promotional materials for country handoff, especially those aligned to landscape or competitive preparation.
  • Work cross-functionally to create, manage, and track US and global budgets within Skin Cancer, ensuring adherence to approved budgets and phasing.

Qualifications

  • Bachelor’s degree required; PhD, PharmD, or MBA preferred.
  • 12+ years of progressive experience in pharmaceutical marketing, brand strategy, and execution. Oncology experience preferred; NMSC experience is a plus.
  • Demonstrated ability to lead strategically, drive performance, build alignment, inform, negotiate, and collaborate.
  • Strong scientific acumen with deep knowledge of oncology; ability to understand, partner with, and provide commercial input to all functions within the project team.
  • Expertise in early- and late-stage life cycle management for pharmaceutical products, including in competitive environments.
  • Previous in-line product and/or indication launch experience required.
  • Experience with global, US, or country marketing and pre-approval planning of oncology buy-and-bill drugs required.
  • Proven track record of market analysis and identifying growth opportunities on a global scale.
  • Ability to synthesize inputs from external and internal collaborators such as HCPs, field teams, country marketers, and market access colleagues.
  • Effective written and oral communication; experience delivering complex messages to diverse internal and external collaborators with a track record of influential presentations.
  • Ability to communicate and act promptly; demonstrated initiative and creativity; and the agility to work effectively in complex, rapidly changing environments.
  • Strong project and process management skills, with the ability to manage multiple tasks and effectively prioritize.
  • P­roven standout colleague with the ability to navigate cross-functionally.
  • Strong analytical skills, both quantitative and qualitative.
  • Demonstrated track record of commercial success in roles with progressive responsibilities.