Senior Customer Insights Manager

Role Summary

The Senior Manager, Enterprise Insights leads primary market research to guide portfolio, franchise, and brand strategy development and execution. The role supports specific brands and therapy areas, delivering holistic, insight-driven consultation and evidence-based guidance to marketing stakeholders. It collaborates with Enterprise Insights and other stakeholders to ensure alignment and business impact. This is an on-site role requiring office presence five days a week.

Responsibilities

• Design and execute primary market research to uncover opportunities and mitigate risks associated with the core strategic priorities of the Brand
• Identify business challenge or opportunity in direct collaboration with key stakeholders. Scope, plan and execute analyses to answer business question. Build a story and presentation with recommendations on how address the challenge or opportunity.
• Create holistic views of the market situations and the opportunities and challenges for our business, through analyses utilizing our various data set and market research studies.
• Guide the brand teams and other stakeholder in their strategic and tactical decisions, through recommendations in presentations, meetings, and workshops.
• Drive and manage projects and initiatives to create greater impact of our sales and marketing effort.

Qualifications

• Required: Bachelor's degree
• Preferred: MBA, M.Sc., or other advanced degree
• Preferred: 6 years of relevant work experience
• Required: Strong analytical, quantitative, and qualitative analysis skills
• Required: Strong Microsoft Office skills – especially Excel and PowerPoint
• Preferred: Experience with Tableau
• Preferred: Primary Market Research experience
• Preferred: Experience working with IQVIA data
• Required: Creative problem solving; ability to organize/manipulate data and see big picture from scattered pieces of information
• Required: Strong writing, presentation, and project management skills
• Required: Demonstrated ability to manage multiple projects with conflicting deadlines
• Required: Positive and eagerness to learn, collaborate and partner with internal business colleagues

Additional Requirements

• Physical requirements: Approximately 0-5% overnight travel.