Role Summary
Regional Business Director (RBD) to lead commercial activities for an assigned geography, establish a team of Account Managers, execute marketing strategies, and ensure a successful launch. The RBD will supervise and lead a structured salesforce leveraging a sophisticated digital infrastructure, with all sales representatives aligned to geographical boundaries. This role focuses on the launch of a new Migraine medication and requires field-based work with travel as needed.
Responsibilities
- Responsible for supervising operations of the Region including driving results, hiring and coaching, account manager development, performance management, and assignment of priority accounts within the medical community
- Develop and implement strategic plans for the Region including the right balance of live/virtual interactions and prioritization of team efforts
- Plan, organize and drive performance to achieve the region's business potential through coaching and influence of direct reports
- Establish and maintain effective communication among all Region members across cross-channel stakeholders in the Accounts and Market Access team
- Maintain required technical expertise to respond accurately to questions regarding products, marketing, policies, and business-related issues
- Work with direct reports to understand and consistently execute established expectations
- Help SAMs improve selling skills, account management, product knowledge, and capabilities through coaching; lead by example in live and virtual engagements
- Plan and conduct plan of action and other meetings with Region and Market Access teams
- Develop and implement Region business plan, manage Region budget and overall responsibility for P&L at Region level in alignment with Regional and National expectations
- Ensure compliance with relevant laws, policies, and processes by self and team
- Overnight travel as indicated by business needs
- Additional responsibilities as assigned
Qualifications
- BA or BS required; advanced degree preferred
- 5+ years of field leadership experience and/or payer account management and/or demonstrated sales success with increasing responsibility
- Pharmaceutical, biotech, or medical marketing/sales experience preferred with 3β5 years in a position with first-line leadership
- Proven ability to lead others to success through coaching influence
- Demonstrated experience delivering results and developing others to their potential
- Proven track record in attracting and retaining top talent
- Current or recent Migraine disease experience strongly preferred
- Successful launch experience strongly preferred
- Experience strategizing within teams using differential resources to reach goals
- Ability to manage multiple tasks concurrently under timelines
- Must live within the territoryβs geography
- Comfortable with uncertainty and high expectations
- Patient support services experience a plus
- Strong digital marketing aptitude
- Strong interpersonal and presentation skills
Skills
- Leadership and people development
- Strategic planning and execution
- Cross-functional collaboration
- Communication and stakeholder management
- Product knowledge and compliance
- Coaching and performance management
- Digital marketing aptitude
- Adaptability in dynamic environments
Education
- BA/BS required; advanced degree preferred
Additional Requirements
- Overnight travel as needed
- Must reside in the Pennsylvania region