Regional Business Director, Auvelity (Mid-Atlantic Region)

Role Summary

Regional Business Director (RBD) to lead commercial activities for an assigned geography, establish a team of Account Managers, execute marketing strategies, and ensure a successful launch. The RBD will supervise and lead a salesforce leveraging a sophisticated digital infrastructure. All sales representatives will be aligned to geographical boundaries. The role includes field-based work with travel as needed to develop internal and external relationships and promote AUVELITY for major depressive disorder in adults and potential future indications.

Responsibilities

• Responsible for supervising operations of the Region including driving results, hiring and coaching, account manager development, performance management, and the assignment of key "priority" accounts within the medical community
• Develop and implement strategic plans for the Region including the right balance of live/virtual interactions and prioritization of team efforts
• Plan, organize and drive performance to achieve the business potential of the region through coaching and influence of direct reports
• Establish and maintain effective communication among all Region members across cross-channel stakeholders in the Accounts and Market Access team
• Maintain required technical expertise to respond accurately to questions regarding products, marketing, policies, and business-related issues from customers and account managers
• Work with direct reports to understand and consistently execute established expectations
• Help SAMs improve selling skills, product knowledge and capabilities through coaching; lead by example in live and virtual engagements
• Plan and conduct plan of action and other meetings with Region and Market Access teams
• Develop and implement Region business plan, manage Region budget and overall responsibility for P&L at Region level in alignment with Regional and National expectations
• Understand and ensure compliance with relevant laws, policies and processes
• Overnight travel as indicated by business needs
• Additional responsibilities as assigned

Qualifications

• BA or BS required; Advanced degree preferred
• 5+ years of field leadership experience and/or payer account management and/or demonstrated sales success with increasing responsibility
• Pharmaceutical, biotech, or medical marketing/sales experience preferred with 3–5 years in a first-line leadership role
• Proven ability to lead others to success through coaching influence
• Demonstrated ability to deliver outstanding results and develop others
• Proven track record in attracting and retaining top talent
• Current or recent Psychiatry disease experience strongly preferred
• Successful launch experience strongly preferred
• Experience strategizing within teams using differential resources to reach business goals
• Ability to manage multiple tasks concurrently under aggressive timelines
• Must live within the territory
• Comfortable with uncertainty and high expectations
• Patient support services experience a plus
• Strong digital marketing aptitude
• Strong interpersonal and presentation skills

Skills

• Leadership and people management
• Strategic planning and execution
• Cross-functional collaboration
• Account management and sales coaching
• Communication and presentation
• Analytical and financial acumen (P&L responsibility)
• Digital and multichannel marketing proficiency

Education

• BA or BS required; advanced degree preferred

Additional Requirements

• Overnight travel as needed for business requirements
• Must reside within the territory