Patient Services Strategy Director

Role Summary

The Patient Services Strategy Director establishes a direct interface between AbbVie Patient Services (APS) and the Oral Migraine team to champion patient support. It is the strategic, marketing and cross-functional lead who charts the course to ensure patients have an optimal treatment experience on their prescribed AbbVie product. This position suits individuals with strong strategic planning, marketing and stakeholder management experience, with potential interest for those from healthcare marketing, customer experience, or access strategy.

Responsibilities

• Cross-functional strategist and critical link between the Oral Migraine Brand Teams and AbbVie Patient Services (APS) for the portfolio of products, representing APS on the Integrated Brand Team (IBT) and the IBT to APS
• Lead overall strategy and marketing for the Oral Migraine patient support program (optimization and upcoming launches) including:
  • Gathering and aligning inputs from the cross-functional Patient Access and Care Team (PACT)
  • Leading the PACT to define APS franchise and brand strategies
  • Support cross-functional team to identify and articulate customer needs, market insights, industry and marketing trends and other ways to enhance patient support
  • Orchestrates PACT to deep dive into program effectiveness and improve experience
  • Develop PSP narrative and lead presentations for senior leadership reviews
• Leads APS annual Investment Allocation (IA) process and strategic plans and supports brand strategic planning initiatives (ie, LRR, SP2) to ensure fit-for-purpose patient support program ecosystems in consideration of brand life cycle and patient needs
• Leads APS and Oral Migraine senior leadership reviews to ensure cross-functional alignment
• Accountable for consistent, timely information sharing with all functional stakeholders on strategic initiatives and program performance
• Lead cross functional teams to identify customer needs, industry trends and other ways to enhance current patient support programs
• Facilitate leadership meetings in partnership with the AbbVie Patient Service planning group to make decisions to advance the Patient Support Program
• Manages a team; coaches, guides, and develops team to work with APS and Oral Migraine brand teams as a trusted partner
• Tracks brand needs, economics, strategies, timelines, and priorities while staying abreast of Oral Migraine condition and patient trends

Qualifications

• Location: Florham Park, NJ or Mettawa, IL; travel to the other office as needed (25%)
• Requires minimum of a bachelor’s degree in business or related field; Master’s Degree preferred
• 10+ years of experience in healthcare
• 10+ years of experience working at a pharmaceutical company in roles involving marketing, strategy and execution
• Deep understanding of the Oral Migraine portfolio and the retail space
• Strong strategic business acumen and a data driven mindset
• Ability to work cross-functionally to gain alignment on customer needs, objectives, and priorities, to optimize business and customer outcomes
• Ability to understand brand needs and trends, market insights and marketing strategies, to inform proactive business planning and prioritization
• Experience in building relationships across internal and external teams, especially with marketing and commercial functions
• Senior level executive presence with strong writing, presentation skills and ability to navigate complex situations
• Ability to influence across functions to gain consensus on solutions and motivate stakeholders to take action
• Travel: up to 25% of time

Education

• Bachelor’s degree in business or related field; Master’s degree preferred