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Omnichannel Solution Owner

AstraZeneca
Full-time
Remote friendly (Gaithersburg, MD)
United States
$151,081 - $226,622 USD yearly
Marketing

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Role Summary

Omnichannel Solution Owner responsible for transforming marketers' objectives into actionable requirements, coordinating across delivery teams, and ensuring high-quality omnichannel campaigns. Focus on user experience, data management, and operational excellence within the Global Omnichannel Delivery team.

Responsibilities

  • Solution Design: Transform marketer objectives and desired customer experiences into actionable requirements for omnichannel delivery teams.
  • Represent Services to the Business: Serve as operational liaison with brand teams, ensuring alignment with quality standards and key metrics.
  • Technical and Feasibility Assessment: Assess feasibility and standards adherence, leveraging marketing technology platforms and partnering with IT as needed.
  • Delivery Orchestration: Lead collaboration with internal and external teams to build, test, and launch multi/omnichannel campaigns; synchronize with work management processes.
  • Program Partnership and Planning: Plan timelines, resource use, dependencies, and risk; advise on impacts of changes to experience, timelines, cost, and risk.
  • Quality, Data, and Acceptance: Review UAT plans and enable client demos; manage data requests for targeting and stitching.
  • Operational Excellence and Scaling: Drive continuous improvement and scale standardized services and processes.
  • Focus on User Experience: Ensure end-to-end requirements meet customer experience objectives; manage risks and drive corrective actions.
  • Process SME/Stewardship: Maintain governance of processes aligned with Global Excellence standards.
  • Team Enablement: Support onboarding, document SOPs, and enable scalable solutions.

Qualifications

  • Required: 7–10 years of experience in technical project management or Marketing Operations; high school diploma or GED. Preferred: bachelor’s degree with 5–7 years of relevant experience.
  • Collaborative and proactive in gathering detailed requirements and ensuring tracking for campaign reporting and analysis.
  • Ability to procure detailed requirements from marketers/strategists when information is incomplete.
  • Client-focused with strong interpersonal skills and ability to build relationships with business partners.
  • Strong business sense and understanding of creating customer-centric omnichannel experiences.
  • Knowledge of digital channels including Websites, CRM Emails, CDPs, etc.

Skills

  • Digital channel strategy and execution
  • Cross-functional collaboration and stakeholder management
  • Requirements gathering and business analysis
  • Campaign planning, testing, and optimization
  • Data management and privacy considerations

Education

  • High school diploma or GED required; bachelor’s degree preferred

Additional Requirements

  • Travel: Not specified
  • Physical demands: Not specified
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