Role Summary
Marketing Operations Manager โ Governance & Project Management. A key member of Elancoโs Customer Experience team, responsible for ensuring promotional marketing content is accurate, compliant, and delivered efficiently across Pet Health and Farm Animal business units. Own end-to-end governance of the Technical, Legal, and Regulatory (TLR) review process, while supporting regulated marketing art, label management, and content transformation initiatives. Collaborate with Marketing, Regulatory, Legal, Technical, IT, and Supply Chain to uphold quality and integrity in customer communications. Location: Hybrid work environment, Indianapolis, IN (Global HQ).
Responsibilities
- Promotional Review Process Ownership: Own and manage the end-to-end TLR review process for promotional materials, ensuring compliance, efficiency, and audit readiness.
- Governance & Stakeholder Engagement: Enforce submission standards, manage stakeholder communications, and co-lead Marketing Operations Connects to drive alignment and continuous improvement.
- Content Transformation & Optimization: Support content transformation goals by reducing review cycle times, improving content quality and consistency, and enabling content reuse through process and technology enhancements.
- Measurement & Reporting: Establish and monitor key performance metrics, reporting on process health and identifying opportunities for optimization.
- Project & Workflow Leadership: Lead regulated marketing art and label management projects, including ownership of the central label repository and coordination of packaging changes, while overseeing contractor workflows supporting daily operations.
Qualifications
- Required: Experience: A minimum of 7 years of progressive experience in marketing operations, project management, process design, or compliance within a regulated environment.
- Required: Top skills: Strong project management capability and the ability to lead cross-functional initiatives and influence stakeholders.
- Preferred: Experience with TLR review platforms (e.g., Veeva PromoMats), Digital Asset Management (DAM) systems, and marketing technology tools.
- Preferred: Proven success driving governance, audit readiness, and compliance programs in regulated industries.
- Preferred: Experience supporting or leading content transformation, taxonomy development, or DAM initiatives.
- Preferred: A tech-forward, innovative mindset, including experience using AI or automation to improve efficiency.
- Preferred: Excellent communication skills with the ability to serve as an internal expert and trusted advisor.
Education
- Bachelorโs degree in marketing, Business, Communications, Regulatory Affairs, or a related field.
Additional Requirements
- Travel: Up to 10% on an annual basis