Role Summary
Heme Territory Manager (HTM) to support SCD and TDT Heme Business Unit. Field-based position focused on driving Demand Generation and promoting safe and effective use of Casgevy to medical providers per assigned coverage plans. Territory Southeast (FL, GA, AL).
Responsibilities
- Compliantly promote the safe and effective use of Casgevy in accordance with the product label and company training and policies
- Drive demand by educating referring HCPs at ATCs and Community centers through education, messaging, and awareness
- Develop and execute territory strategy for interactions with HCPs unaffiliated with ATCs, while supporting GTAM-led ATC HCP interaction strategy
- Build and maintain relationships with key stakeholders at referring/community sites to build awareness and drive adoption of Casgevy
- Educate HCPs on treatment journey and patient identification considerations and process for referrals to ATCs
- Collaborate cross functionally across geographies and demonstrate influential leadership
- Demonstrate deep understanding of market landscape, competitors, market segments/dynamics, product and data
- Anticipate environmental changes and challenges to optimize execution; determine how to manage changes
- Use data reporting tools to understand trends and identify territory and customer opportunities
- Move between non-digital to digital settings and use tools to deliver customized customer experiences
- Maintain clinical expertise in Hematology (SCD, TDT, HSCT) and present complex data clearly to technical and non-technical audiences
- Operate ethically and in a compliant manner
- Use CRM tools to track activities, maintain call plans, and report progress against goals and KPIs
Qualifications
- Required Education: Bachelor’s Degree
- Minimum 5 years of experience in pharma or biotech sales and/or rare disease product launch in biotech, device, laboratory, or specialty field sales (e.g., Cell and Gene therapy, Hematology, Transplant, Oncology/Immunology, rare diseases) or clinical experience in SCD, BMT, or Cell & Gene settings
- Knowledge of infused-biologic therapies for chronic, rare diseases
- Ability to establish customer credentials and complete required trainings/background screens
- Valid driver’s license and in good standing
- Ability to travel up to 100% to assigned coverage locations
Skills
- Strong relationship-building with HCPs and stakeholders
- Strategic territory planning and execution
- Data-driven decision making and proficiency with CRM and reporting tools
- Excellent communication and presentation skills
- Ethical, compliant, and professional conduct
Education
- Bachelor’s Degree required
Additional Requirements
- Field-based role requiring travel within the Southeast territory