Role Summary
Heme Territory Manager (HTM) to support SCD and TDT Heme Business Unit. Field-based position focused on driving Demand Generation as a performance-driven individual contributor promoting Casgevy to medical providers per assigned coverage plans. Territory-based role in the Mid-West (Michigan, Ohio, Indiana, Illinois, Wisconsin, Minnesota).
Responsibilities
- Compliantly promote the safe and effective use of Casgevy in accordance with the product label and company training and policies
- Drive demand by educating referring HCPs at ATCs and Community centers through education, messaging, and awareness
- Develop and execute territory strategy for interactions with HCPs unaffiliated with ATCs, while supporting GTAM-led ATC HCP interaction strategy
- Build and maintain strong relationships with key stakeholders at referring/community sites to drive awareness and adoption of Casgevy
- Educate HCPs on treatment journey and patient identification considerations and process for referrals to ATCs
- Collaborate cross-functionally across geographies, demonstrating leadership to achieve shared goals
- Demonstrate deep understanding of market landscape, competitors, market segments/dynamics, product and data
- Anticipate environmental changes and challenges to optimize execution and determine how to manage these changes
- Use data reporting tools to understand trends and identify territory and customer opportunities
- Move between non-digital and digital settings, using tools to deliver customized customer experiences
- Maintain clinical expertise in Hematology (SCD, TDT, HSCT) and present complex scientific data effectively
- Operate ethically and in compliance; use CRM tools to track activities and report progress against goals/KPIs
- Bridge between the company and referring hematologists with conference attendance to foster relationships and inform strategic initiatives
Qualifications
- Required: Bachelorโs Degree
- Required: Minimum of 5 years of pharma/biotech sales and/or rare disease product launch experience in relevant environments
- Required: Knowledge of infused-biologic therapies for chronic, rare diseases
- Required: Ability to travel up to 100% to assigned locations
- Required: Valid driverโs license and in good standing
Skills
- HCP engagement and territory management
- Strategic planning and execution
- Data-driven analysis and reporting
- Clinical knowledge in SCD, TDT, HSCT
- CRM proficiency; cross-functional collaboration