Director, Thought Leader Engagement, Breast Oncology - Atlantic

Role Summary

The Director, Thought Leader Engagement (TLE) Atlantic is a marketing role within Gilead Oncology that engages with thought leaders in both academic and community oncology settings. The TLE Lead is responsible for insight generation aligned with brand needs, sentiment tracking, and building brand advocacy in partnership with field teams. This role supports in-line and future breast cancer portfolio initiatives and collaborates closely with headquarters marketing, medical affairs, and cross-functional teams. Travel within the Atlantic region is required, including some overnight travel.

Responsibilities

• Develop and maintain a living customer profiling document (updated annually) for strategic academic and community customers.
• Identify and engage academic opinion leaders for insight generation, advocacy development, and sentiment tracking.
• Engage with community influencers to understand market ecosystems, build advocacy, and synthesize feedback from engagements and consulting.
• Provide actionable insights to cross-functional field partners, HQ marketing, and medical affairs.
• Assist HQ marketing with understanding market sentiment, treatment drivers/barriers, and insights for strategic launch planning.
• Collaborate with HQ marketing during annual brand planning.
• Lead OL/customer engagement planning at Tier 1 and Tier 2 congresses in collaboration with marketing and leadership.
• Advise on consultant selection for advisory boards and strategic projects aligned with brand needs.
• Track and manage speaker bureau impact in line with the company’s conduct guidelines.
• Lead and manage third-party program vendors to ensure alignment with objectives.
• Demonstrate cross-functional leadership and proactive collaboration with global and US medical strategy teams.
• Effectively manage and track budget.

Qualifications

• Required: Bachelor’s Degree and 12 years of experience OR Master’s Degree and 10 years of experience OR PhD and 8 years of experience.
• Required: Ability to travel within the assigned area as needed; compliance with any onsite visitation requirements for healthcare practitioners; valid driver’s license.

• Preferred: People leadership experience.
• Preferred: Minimum 5 years of oncology experience.
• Preferred: Minimum 3 years of pharmaceutical marketing experience.
• Preferred: Oncology launch experience and knowledge of the breast cancer market.
• Preferred: Strong interpersonal and communication skills; strategic thinking and execution capabilities; experience leading cross-functional teams; ability to manage multiple projects and priorities.
• Preferred: Willingness to travel up to 50%, including overnights and some evening/weekend programs, based on business needs.