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Director, Thought Leader Engagement, Breast Oncology - Atlantic

Gilead Sciences
On-site
United States
$205,615 - $266,090 USD yearly
Marketing

Role Summary

The Director, Thought Leader Engagement (TLE) – Atlantic is part of the marketing organization for Gilead Oncology. This role engages with thought leaders in academic and community oncology settings to generate insights aligned with brand needs, track sentiment, and build brand advocacy in support of the breast cancer portfolio. The position collaborates closely with HQ marketing, medical affairs, and cross-functional field teams and covers travel within the Atlantic region.

Responsibilities

  • Customer Profiling: Develop and maintain a living document profiling strategic academic and community customers.
  • Engagement with Academic Opinion Leaders: Identify and engage academic OLs for insight generation, advocacy development, and sentiment tracking.
  • Community Influencer Engagement: Work with influential breast cancer treaters in key community accounts to understand market ecosystems and build advocacy through long-term relationship building, feedback synthesis, and strategic collaborations.
  • Insight Sharing: Provide actionable insights to cross-functional field partners, HQ marketing, and medical affairs.
  • Pre-Launch Support: Assist HQ marketing in understanding market sentiment, treatment drivers/barriers, and generating insights for strategic launch planning.
  • Annual Brand Planning: Collaborate strategically with HQ marketing during brand planning.
  • Congress Strategy: Lead OL/customer engagement planning at Tier 1 and Tier 2 congresses in collaboration with marketing, executive leadership, and cross-functional partners.
  • Consultant Selection: Advise on consultant selection for advisory boards, 1:1 consulting, and strategic projects aligned with brand needs.
  • Speaker Bureau Oversight: Track and manage speaker bureau impact per business conduct manual.
  • Vendor Management: Lead and manage third-party program vendors to ensure alignment with organizational objectives.
  • Cross-Functional Leadership: Act as a leader within the cross-functional team through proactive communication and collaboration.
  • Headquarters Collaboration: Collaborate compliantly with global and US medical strategy colleagues and OLP for customer engagement planning.
  • Budget Management: Effectively manage and track budget.

Qualifications

  • Required: Bachelor's Degree and 12 years of experience OR Masters' Degree and 10 years of experience OR PhD and 8 years of experience.
  • Required: Ability to travel regularly within the assigned area and satisfy any onsite visitation requirements for healthcare practitioners; valid driver’s license required.
  • Required: Demonstrated ability to perform essential duties and adapt to accommodations as needed.
  • Preferred: People leadership experience.
  • Preferred: Minimum 5 years of oncology experience.
  • Preferred: Minimum 3 years of pharmaceutical marketing experience.
  • Preferred: Oncology launch experience and knowledge/experience in the breast cancer market.
  • Preferred: Strong interpersonal and communication skills; strategic thinking and execution capabilities; experience leading cross-functional teams; ability to manage multiple projects and priorities.
  • Preferred: Willingness to travel up to 50%, including overnights, some evening/weekend programs, based on business needs.

Education

  • Bachelor’s Degree or higher (as required by role prerequisites).

Additional Requirements

  • Travel requirements as part of the role within the assigned geographic area; overnight travel may be required.
  • Valid driver’s license required.