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Director, Retail Strategy

GSK
Full-time
Remote friendly (Philadelphia, PA)
United States
Marketing

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Role Summary

The Director, Retail Strategy is responsible for developing and driving long-term and annual retail channel strategies that align with the organization's vision to be a trusted source of information and an action-oriented manufacturer in eliminating vaccine-preventable diseases. The role focuses on identifying retail insights, unmet needs, and market trends to optimize retail channel performance, and collaborates across functions to achieve strategic KPIs.

Responsibilities

  • Develop long-term and annual retail strategies based on market landscape and trends
  • Identify retail insights and unmet needs to inform strategic decisions
  • Lead retail segmentation and data strategy to optimize channel performance
  • Collaborate with cross-functional teams to align retail strategies with broader organizational goals
  • Define strategic retail KPIs and monitor progress
  • Provide actionable insights to guide retail channel growth and innovation

Qualifications

  • Required: Bachelorβ€šΓ„Γ΄s degree
  • Required: 8+ years of relevant pharmaceutical commercial or retail pharmacy operations, purchasing or strategy experience
  • Required: Proven ability to develop strategies in complex environments
  • Required: Leadership and matrix team management experience
  • Preferred: MBA or Pharm.D
  • Preferred: Prior experience with vaccines
  • Preferred: 3+ years of people leadership experience or leadership across a diverse group of matrix partners with demonstrated outcomes
  • Preferred: Experience with developing and presenting business analysis, storyboarding and vision setting with senior leadership at the business unit head or chain leadership level

Skills

  • Strategic Retail Vision: Defines the long-term roadmap for the retail channel, translating market trends and organizational ambition into a cohesive vision
  • Market Intelligence & Insight Generation: Uncovers deep retail insights and unmet needs, synthesizes data into actionable strategies
  • Integrated Commercial Alignment: Bridges strategy and execution, aligning retail initiatives with brand, sales, and enterprise priorities
  • Influence & Matrix Leadership: Inspires cross-functional teams and translates strategic intent into results
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