Role Summary
As Director of Impact, Insights, and Care Gaps within Medical Affairs and Health Impact (MHI), you will lead the evolution of global medical impact, insights and care gaps aligned with AbbVie’s strategic vision. The role focuses on strategic innovation and execution of impact capabilities to measure and track medical impact across MHI, delivering agile, transparent insights to inform therapeutic area advancement and stakeholder collaboration. You will develop and scale Care Gap capabilities to enhance asset and engagement strategies and advance standards of care for patients.
Responsibilities
- Strategically establish, scale, and integrate the Care Gap model to enhance asset and engagement strategies. Utilize real-world data in compliance with regulations to identify gaps in standards of care across AbbVie's portfolio. Leverage insights from these care gaps to guide asset and engagement strategies while closely monitoring MHI's impact, with the overarching aim to elevate standards of care for patients.
- Lead the innovation of medical impact metrics that align with the broader vision and strategic pillars of MHI, emphasizing patient impact and long-term aspirations.
- Oversee the measurement and tracking of performance against impact-focused metrics, providing strategic insights to drive MHI and enterprise excellence and informed decision-making.
- Lead the creation and management of holistic MHI dashboard content, collaborating with PMBO and TA strategy teams to ensure consistent and strategic metric tracking.
- Transform impact tracking from static reporting to a dynamic, real-time, dashboard-centric approach, enhancing agility and responsiveness.
- Create industry leading impact worldwide measurements for MHI leveraging real world data analytics and scalable key performance indicators to compliantly demonstrate impact of medical education, evidence generation and strategic scientific exchange.
- Integrate impact metrics into strategic pathways, interpreting insights and trends to guide future strategy for TA strategy and field teams.
- Drive compliant and collaborative engagement with cross-functional stakeholders, optimizing the use of enterprise-wide platforms, data, and processes.
- Shape and implement the MHI insights strategy, partnering with DataLink to ensure efficient, rapid synthesis of insights, and closing the feedback loop to TAs and partners.
- Explore and leverage emerging technologies to automate insight synthesis, defining frameworks for data-informed decision-making.
- Develop systematic approaches for collecting, execution, and measuring insights to assess MHI’s strategic impact.
- Advance data visualization methodologies to effectively communicate insights and strategic narratives.
Qualifications
- Minimum years of experience in the pharmaceutical industry – 15+ with Bachelors, 12+ with Masters, 10+ with PhD. 7 years in Medical Affairs preferred.
- Demonstrated proficiency in leading cross-functional, global teams with a focus on strategic impact and innovation.
- In-depth knowledge of digital analytics including emerging trends in digital media, data management, and analytics technologies.
- Strong analytical and strategic reasoning skills combined with a deep business acumen and innovative problem-solving abilities.
- Comprehensive understanding of the pharmaceutical landscape, including key drivers of medical and HEOR impact.
- Exceptional communication skills, capable of articulating complex concepts in a clear and impactful manner.
- Proven organizational leadership with a track record of driving "out of the box" solutions to complex challenges.
- Expertise in data management and visualization tools, facilitating effective communication of complex data insights.