Director, Marketing Programs & Operations

Role Summary

As Director, Marketing Programs & Operations, you will own the end-to-end marketing program lifecycle for multiple disease areas and product lines. You will define strategy, optimize process, and lead a team that executes campaigns, analytics, vendor partnerships and program operations. You are equally comfortable developing high-level strategy and stepping in to drive execution when needed. In short: you lead the orchestra, but you also pick up an instrument when the score calls for it.

Responsibilities

• Strategic Leadership & Planning: Set the vision and roadmap for the Marketing Programs & Ops team‚Äîaligning marketing campaigns, brand initiatives and commercial launch readiness across disease areas
• Team Leadership & Development: Build, mentor and manage a high-performing team (e.g., program managers, analysts, operations specialists), creating a culture of accountability, innovation and collaboration
• Process & Operational Excellence: Design and implement scalable processes, governance mechanisms (incl. promotional review committee, vendor contracting, budget tracking) and tools (e.g., promo systems, analytics dashboards) to ensure operational rigor
• Cross-Functional Collaboration: Partner closely with Brand, Commercial, Medical, Legal/Compliance, Field Sales, and external agencies/vendors to ensure flawless launch and campaign execution
• Performance Analytics & Insights: Own the metrics‚Äîprogram ROI, adoption, field engagement‚Äîdeveloping actionable insights that continuously improve marketing effectiveness
• Vendor & Budget Oversight: Manage the vendor ecosystem (media agencies, creative, field services), negotiate contracts, optimize spend, and ensure fiscal discipline and transparency
• Hands-On Execution When Required: While your focus is strategic and operational leadership, you will also dive in‚Äîreviewing copy, coordinating materials development, triaging field requests, managing partner vendors‚Äîwhen the business requires agility

Qualifications

• Bachelor‚Äôs degree required; advanced degree (MBA or equivalent) preferred
• Significant (10+ years) marketing operations or program management experience in pharmaceutical/biotech or high-complexity commercial environment, with at least 5 years in a leadership role
• Proven track record of building and scaling teams that deliver high-impact commercial marketing programs, campaigns and launches
• Strong business acumen‚Äîable to connect market realities, brand strategy and operational execution into a coherent operating model
• Exceptional organisational skills and operational mindset‚Äîcan juggle strategy, process design and day-to-day execution
• Excellent communication‚Äîable to influence at the executive level, partner across functions and articulate vision clearly inside and outside the team
• Analytical thinker with demonstrated experience in tracking performance, applying insights and driving optimization
• Comfortable working at pace, handling ambiguity and stepping in to support execution when required