Role Summary
Director, Market Access Strategy Lead β AMKD (inaxaplin) is accountable for leading and overseeing the development of Market Access strategies, tactical support programs and overall execution of access resources across all payer channels for the commercialization of inaxaplin. This role requires collaboration across multiple functions to develop the value proposition and PIE resources.
Responsibilities
- Provide leadership in developing brand and market access strategies by payer channel to support patient access for inaxaplin via impactful market access resources
- Refine and execute the go-to-market access strategy to compete in a dynamic external landscape
- Lead initiatives to understand, analyze and demonstrate clinical, economic, and societal value to payers and decision-makers based on FDAMA114 guidelines
- Develop, train, and implement promotional resources and reimbursement pull-through that support field account teamsβ efforts with key customers
- Chair the inaxaplin LRT process across cross-functional partners
- Collaborate with internal stakeholders to plan and implement Market Research
- Customize strategies based on Commercial, Medicaid & Medicare demographics, legislation, and trends
- Identify and address key product barriers to payer access and performance using advanced payer analytics and market trends
- Oversee agency and external vendors to deliver resources and strategic insights on time and within budget
- Accountable for LRM materials and training of Field team
- Develop KPIs and metrics to assess impact of key initiatives
- Act as trusted subject matter expert on US payer landscape to internal colleagues and external customers
Knowledge And Skills
- Expert knowledge of US healthcare system, including government and commercial payers, policy, and regulatory environment
- Contract strategy leadership experience in the pharmaceutical/biotech or healthcare industry
- Experience in developing and articulating a clear and pragmatic value proposition
- Proven track record of meeting or exceeding objectives, both individually and in teams
- Excellent communication skills with experience presenting to customers and internal leadership
- Ability to lead cross-functional teams, influence without direct authority, and collaborate in a matrixed environment
- Ability to perform in a fast-paced environment, manage multiple priorities, and work across cross-functional teams
- Preference for experience with kidney diseases, genetic diseases, or companion diagnostics and launch experience
Education
- Bachelorβs degree
- Typically 8+ years of MA experience or equivalent combination of education and experience