BridgeBio logo

Director, KOL Management & Engagement - Northwest

BridgeBio
Remote friendly (United States)
United States
$225,000 - $260,000 USD yearly
Marketing

Role Summary

The Director of KOL Management & Engagement will support Attruby (acoramidis) in ATTR-CM. The individual will have deep understanding and relationships within the ATTR-CM community, drive cross-functional collaboration and tactical alignment for success in the US and globally, and lead the development of assessment, strategic and tactical development, and engagement with key opinion leaders. Success will be measured by insights gained, knowledge developed about an asset or disease state, and mutually beneficial partnerships with stakeholders. This role is a lead strategic member of the commercial product team, working with Market Insights, Development, Sales, Compliance, Regulatory, Medical Affairs, and other stakeholders. Reports to the Senior Director of HCP Marketing.

Responsibilities

  • Design KOL identification/profiling, mapping, and key strategic efforts to establish engagement with and by KOLs in the cardiology space
  • Lead the creation, execution, and maintenance of the commercial KOL engagement plan to build, cultivate, and maintain KOL relationships
  • Develop resources for KOL engagement activities, such as a database or similar platform for tracking KOL partnership
  • Collaborate to develop and manage members of the Attruby speaker bureau, including program structure/development/maintenance, speaker selection, and innovative approaches to further brand messaging
  • Lead US Congress KOL engagement planning
  • Partner with internal teams to ensure insights and metrics inform the KOL management strategy and activities – directly to KOLs and with KOLs toward community physicians
  • Lead the development and execution of commercial advisory boards to inform, uncover opportunities, and support brand strategy and launch preparation
  • Liaise with internal stakeholders, including medical affairs and product development, on advisory board insights to ensure aligned understanding and implementation
  • Proactively evaluate market landscape, monitor changes in dynamics, competition, clinician needs, and practices
  • Develop targeted measurement plans – setting goals and meeting KPIs
  • Work cross-functionally with agency partners, sales, commercial operations, brand analytics, IT, MCM, etc.

Where You'll Work

This is a field-based role in the Northwest U.S. region.

Who You Are

  • Required: 7+ years of industry experience (sales/marketing, clinical practice, academic, and/or medical affairs)
  • Required: Residency in the Pacific Northwest (including Washington, Oregon, Idaho, Colorado, Utah) with residence in geography to be considered
  • Preferred: Prior ATTR-CM experience
  • Required: Heart failure / cardiovascular experience
  • Preferred: Field-based experience
  • Required: Experience leading KOL engagement activities, including management of KOL data and implementation of strategic initiatives
  • Required: High-level strategic thinking and ability to translate customer insights into actionable marketing strategy and align with stakeholders on priorities
  • Required: Proven self-starter, able to work independently and as part of a team
  • Required: Ability to manage multiple projects and workload
  • Required: Collaborative cross-functional approach to strategy and execution
  • Required: Strong strategic leadership, teamwork, innovation, project management, and mentoring ability
  • Preferred: Successful launch experience in a competitive market
  • Required: Excellent oral, written, and presentation skills
  • Required: Self-awareness and commitment to continuous improvement
  • Required: Entrepreneurial mindset and patient-focused drive
  • Required: Up to 50% travel for conferences, KOL meetings, and speaker programs

Additional Requirements

  • Travel up to 50% as part of role
Apply now
Share this job