Role Summary
Cardiometabolic Account Specialist (CAS) is a field-based role located in the North Atlanta Metro, GA, responsible for the launch of Ionisโs first wholly owned commercial product within their territory. The CAS will have a deep understanding of the healthcare market and the Familial Chylomicronemia Syndrome (FCS) community, including key customers and accounts treating cardiovascular and lipid-related diseases. They will drive performance and collaborate with cross-functional partners and external customers to support Ionis goals and help patients in need.
Responsibilities
- Customer Engagement and Experience: Educate HCPs and office staff to raise FCS disease state awareness, educate on diagnostic pathway, and instill an urgency to treat familial chylomicronemia syndrome (FCS); Create positive prescribing experience through value added resourcing and hcp/patient support materials and programs; Participate in conferences, congresses, and other scientific meetings to educate HCPs on FCS disease state and treatment.
- Market Knowledge: Gather insights to profile accounts and provide feedback to field leadership and marketing to inform product sales and marketing strategy; Understand local referral networks, including primary treaters, secondary treaters, and referral patterns for FCS patients; Identify, validate, and document potential HCPs treating FCS patients to inform commercial strategy.
- Account Planning: Execute the brand strategic plans by developing and executing customer focused territory strategic account plans to maximize business opportunities and customer satisfaction; Build insight-driven focused tactics by understanding brand requirements and anticipating the current and future needs of our key customers including hospital and office-based Endocrinologists, Cardiologists and other sub-specialties that treat FCS patients; Adjust strategies to meet business goals in an assigned region through territory strategic insight; Develop strategic account plans in conjunction with field and brand leadership to appropriately engage accounts based on customer needs and brand strategic objectives.
- Training: Participate in field meetings and training programs to understand brand messaging strategy, familial chylomicronemia syndrome disease state, and customer engagement tactics to effectively engage customers; Certify on approved label, compliance training and all applicable customer engagement policies; Learn and adhere to the company's mission and vision, policies and procedures, including the Ionis Code of Ethics and Business Conduct.
- Teamwork: Partner with cross-functional teammates to understand and address the unique needs of their customers, ensuring the customer and patient experience is held to the highest standards in a compliant manner; Share learnings from customer engagement activities with other field team members and leadership (e.g., national/regional leads, marketing, field ops, analytics); Leverage all available platforms and technology to compliantly engage customers through multiple channels and enhance their overall experience; Partner on accounts with patients who are seen by multiple specialties in multiple geographies.
Qualifications
- Bachelorโs Degree
- 5+ years of experience in pharma sales across the following competencies: experience in new product launches; account-based selling; HCP and IDN engagement; cross-functional field team coordination; prior experience independently managing a sales territory; background in cardiology, endocrinology, and other sub-specialties that treat FCS patients; injectable experience preferred; familiarity with Familial Chylomicronemia Syndrome (FCS) community; established relationships with key opinion leaders (KOLs) and major accounts; ability to analyze market data and develop territory strategies; record of navigating complex accounts and aligning solutions with patient needs; strong clinical knowledge and commitment to addressing patient needs