Role Summary
Cardiometabolic Account Specialist (CAS) based in Hoboken, NJ, is a field-based role responsible for the launch of Ionisโs first wholly owned commercial product within their territory and for understanding the healthcare market and the Familial Chylomicronemia Syndrome (FCS) community, including key customers and accounts treating cardiovascular and lipid-related diseases. The CAS will drive performance and work with cross-functional partners and external customers to support Ionis goals and help patients in need.
Responsibilities
- The CAS will understand the unique objectives and needs of each customer in their pursuit of improved patient outcomes, and will achieve this by building, maintaining, and leveraging networks and relationships in the local healthcare system to develop and execute effective business plans to meet customer and Ionis goals. The CAS will serve as a cross-functional teammate, building trust and collaborating with a diverse team of people with deep functional and therapeutic area expertise, operating with integrity and in compliance with Ionis Code of Ethics and Business Conduct, continuing our efforts for the FCS community.
- Customer Engagement and Experience: Educate HCPs and office staff to raise FCS disease state awareness, educate on diagnostic pathway, and instill an urgency to treat familial chylomicronemia syndrome (FCS); Create positive prescribing experience through value added resourcing and HCP/patient support materials and programs; Participate in conferences, congresses, and other scientific meetings to educate HCPs on FCS disease state and treatment.
- Market Knowledge: Gather insights to profile accounts and provide feedback to field leadership and marketing to inform product sales and marketing strategy; Understand local referral networks, including primary treaters, secondary treaters, and referral patterns for FCS patients; Identify, validate, and document potential HCPs treating FCS patients to inform commercial strategy.
- Account Planning: Execute the brand strategic plans by developing and executing customer focused territory strategic account plans to maximize business opportunities and customer satisfaction; Build insight-driven focused tactics by understanding brand requirements and anticipating the current and future needs of our key customers including hospital and office-based Endocrinologists, Cardiologists and other sub-specialties that treat FCS patients; Adjust strategies to meet business goals in an assigned region through territory strategic insight; Develop strategic account plans in conjunction with field and brand leadership to appropriately engage accounts based on customer needs and brand strategic objectives.
- Training: Participate in field meetings and training programs to understand brand messaging strategy, familial chylomicronemia syndrome disease state, and customer engagement tactics to effectively engage customers; Certify on approved label, compliance training and all applicable customer engagement policies; Learn and adhere to the company's mission and vision, policies and procedures, including the Ionis Code of Ethics and Business Conduct.
- Teamwork: Partner with cross-functional teammates to understand and address the unique needs of their customers, ensuring the customer and patient experience is held to the highest standards in a compliant manner; Share learnings from customer engagement activities with other field team members and leadership (e.g., national/regional leads, marketing, field ops, analytics); Leverage all available platforms and technology to compliantly engage customers through multiple channels and enhance their overall experience; Partner on accounts with patients who are seen by multiple specialties in multiple geographies.
Qualifications
- Bachelorโs Degree
- 5+ years of experience in Pharma sales across the following competencies:
- Experience in New Product launches
- Account-based selling
- HCP and IDN engagement
- Cross-functional field team coordination
- Prior experience independently managing a sales territory
- Background in cardiology, endocrinology, and other sub-specialties that treat FCS patients
- Injectable experience preferred
- Familiarity with Familial Chylomicronemia Syndrome (FCS) community
- Established relationships with key opinion leaders (KOLs) and major accounts
- Ability to analyze market data and develop territory strategies
- Record of navigating complex accounts and aligning solutions with patient needs
- Strong clinical knowledge and commitment to addressing patient needs