Associate Director, OTC Innovation - Eye Care

Role Summary

Responsible for innovation and pipeline strategy for the Global OTC Eye Care portfolio. Develop market-driven long-range plans to maintain category leadership and drive portfolio growth. Collaborate with cross-functional partners to drive commercialization efforts and provide OTC thought leadership to ensure strategic alignment and maximize business impact.

Responsibilities

• Lead the development of the LRP and long-term innovation plans including product strategy and portfolio optimization activities.
• Identify growth opportunity areas, develop and validate concepts with consumers, and create business plans to support innovation.
• Develop strong understanding of OUS markets and collaborate with OUS affiliates to drive long term global innovation strategy.
• Commercial lead on cross-functional teams to provide marketing and brand SME support to upstream product development activities.
• Work with cross-functional commercialization teams to ensure successful launch of new products and the supporting promotional plans.
• Drive OTC governance structure to enable speed-to-market.
• Lead global OTC sustainability task force to position AbbVie as an industry leader in sustainability.
• Actively participate in leadership meetings.

Qualifications

• Required: Bachelor’s Degree.
• Required: Proven marketing experience with increased proficiency in all marketing skills.
• Preferred: Previous cross franchise/cross channel marketing experience.

Skills

• Strong presentation skills
• Strong analytical ability and experience using syndicated data
• Well-developed verbal and written communication skills, including clear presentation of technical and analytical information to various management levels and external parties
• Proven leadership ability and ability to influence through others
• High standards for professional conduct with the ability to prioritize, execute multiple critical issues concurrently, make difficult decisions, deal quickly and effectively with change, and constructively resolve conflict
• Track record of meeting or exceeding commercial targets and working effectively in complex environments
• Superior organization, project management, marketing planning and strategic development skills

Education

• Required: Bachelor's Degree.
• Preferred: BS/BA, MBA.