Associate Director, Oncology Marketing - Core Brand

Role Summary

The Associate Director, Oncology Marketing – Core Brand is a key member of the Oncology Business Unit and reports directly to the Global Core Marketing Lead. This role is responsible for shaping and driving above-indication strategy, ensuring brand consistency and strategic cohesion across indications. The Associate Director partners closely with the indication teams to integrate priorities and enable aligned, high-impact execution across brand planning, congress strategy and execution, ad boards, and field meeting planning.

Responsibilities

• Leading the Global brand planning process by refining the framework and setting up a plan that ensures timely and successful delivery of the strategic plan, tactical plan, and finances integrating global regional and local plans.
• Leading the franchise congress strategy which includes the execution of key congresses, identifying key promotional opportunities, setting measurement plans, and effectively leading cross-functional teams with multiple internal and external partners.
• Driving the strategic vision for national sales meetings. Work in close collaboration with sales leadership, commercial operations, internal partners and production companies.
• Spearheading the development of the Annual Advisory Board Plan [AABP] with partnership with medical counterparts. Effectively drive the process forward to ensure timely leadership review and approval of the AABP every year.
• Developing customer-focused and differentiated marketing materials for target audiences including approval through RC.

Qualifications

• Required: Bachelor's degree and 5+ years of progressive experience in HCP Marketing, Plan of Action Meetings, Congress Management, and Strategic Brand Planning. Oncology and pharmaceutical sales experience a plus.
• Required: Experience in budget management and working with creative agencies and regulatory/legal review processes (RC).
• Required: Emotional intelligence, including poise and business maturity to manage confidential information and gain credibility with senior leaders.
• Required: Ability to effectively navigate ambiguity (high learning agility) and develop paths forward to successfully complete initiatives and get results.
• Required: Ability to work on multiple projects with a wide range of constituents, with a proven track record of being able to collaborate, prioritize, and achieve successful outcomes.
• Required: Onsite role requiring 4 days per week in the Sleepy Hollow office. Must be willing to travel 35-40% (including weekend travel as needed).

Additional Requirements

• Onsite work policy and location expectations may apply. Travel may include weekends as needed.