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Associate Director, Market Research

Novartis
Full-time
On-site
East Hanover, NJ
$152,600 - $283,400 USD yearly
Marketing

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Role Summary

Associate Director, Market Research

Responsibilities

  • Collaborate cross-functionally in the collection and organization of data for market research projects, focusing on HCP market perception and patient feedback
  • Support the gathering of data on patient attitudes and perceptions of Novartis products and patient support programs related to their TA
  • Provide initial analysis and summaries of market research data to support the execution team's strategic initiatives
  • Compile reports on payer needs, pricing strategies, and market access barriers for review by the execution team
  • Facilitate communication between the execution team and external vendors to ensure research projects align with business needs
  • Coordinate meetings and workshops with internal teams and external partners to discuss research findings and strategies
  • Assist in the documentation of research findings and insights to support internal functions and strategic planning
  • Support the development of standardized templates for research instrument design and analysis
  • Track progress on various research initiatives and provide regular updates to the execution team
  • Assist in the preparation of performance reports and dashboards to support decision-making

Qualifications

  • 5+ years of domain expertise in these areas: primary market research, data science, field analytics and insights, market access and patient service analytics, or other related strategic analytics and management consulting
  • 6 years of experience in the pharmaceutical or healthcare industry strongly preferred, with a strong focus on HCP, patient and payer strategic insights and analytics
  • Strong analytical background, strategic thinking and problem-solving skills, with the ability to translate complex data into actionable insights and aligning them with business priorities for therapeutic areas to drive impactful results
  • Excellent communication skills, capable of effectively collaborating with leadership across NVS and IDS functions to translate strategic objectives into the right research metrics and present complex insights effectively to diverse audiences
  • Experience working in cross-functional and matrixed teams, with demonstrated ability to collaborate across functions including marketing, provider and patient engagement
  • Ability to thrive in a fast-paced, dynamic environment and adapt to changing business needs and priorities

Education

  • A bachelorβ€šΓ„Γ΄s degree in Business Administration, Life Sciences, Data Science, or a related field; an MBA or advanced degree is strongly preferred
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