Associate Director, Market Intelligence & Decision Sciences (MINDS), Digital Analytics

Role Summary

Corcept Oncology is seeking an experienced and collaborative Associate Director, Market Intelligence & Decision Sciences to lead next best action (NBA) orchestration and advanced analytics across marketing, and market access domains. This individual will co-lead the design, deployment, and monitoring of next best action (NBA) orchestration and deliver high-impact analytics across marketing performance, digital engagement, and market access. This role will work in close partnership with Digital Marketing, Commercial Operations, Market Access, IT, and external partners.

Responsibilities

• Next Best Action (NBA) Strategy & Orchestration
• Co-lead the design, implementation, and ongoing optimization of next best action frameworks to support personalized, data-driven engagement across channels
• Define and maintain decision logic, business rules, and prioritization frameworks that translate analytics into actionable recommendations
• Partner closely with Digital Marketing to ensure alignment between NBA logic and channel execution (e.g., campaigns, journeys, content delivery)
• Oversee deployment and monitoring of NBA solutions within SFMC, SFDC, and related data and analytics ecosystems
• Establish performance measurement, monitoring, and continuous improvement processes for NBA effectiveness

• Marketing Analytics & Insights
• Co-lead marketing analytics to evaluate campaign performance, omnichannel effectiveness, customer engagement, and ROI
• Analyze and interpret digital engagement data (e.g., channel performance, journey effectiveness, content interaction) to inform strategy, prioritization, and resource allocation
• Develop insights that inform segmentation, targeting, personalization, and future marketing strategy
• Collaborate with Digital Marketing and Commercial teams to translate insights into test-and-learn plans and optimization recommendations
• Ensure analytical rigor, consistency, and clarity in reporting and storytelling for senior stakeholders

• Market Access Analytics
• Own and deliver market access analytics to support payer strategy, contracting, and access decision-making
• Analyze payer coverage, access dynamics, utilization management, and policy trends to inform strategic planning
• Partner with Market Access and Pricing teams to translate data into actionable insights and strategic recommendations
• Develop dashboards, analyses, and executive-ready materials to support cross-functional alignment

• Cross-Functional Collaboration & Leadership
• Serve as a thought partner to Digital Marketing, Market Access, Commercial Operations, IT, and external vendors
• Ensure strong alignment between analytics, decision logic, and execution across teams
• Communicate complex analytical concepts clearly to technical and non-technical stakeholders
• Contribute to the overall growth and capability-building of the Market Intelligence & Decision Sciences function

Qualifications

• Required: Proven ability to operate effectively in cross-functional, matrixed environments
• Required: Experience in the pharmaceutical or life sciences industry (commercial, marketing, or market access analytics)
• Required: Familiarity with omnichannel engagement, digital measurement, and experimentation methodologies
• Required: Experience partnering with IT teams and external vendors
• Preferred: 10+ years of experience in decision sciences, marketing analytics, digital analytics, or related analytical roles
• Preferred: Demonstrated experience designing and deploying next best action or decisioning frameworks
• Preferred: Strong working knowledge of Salesforce Marketing Cloud (SFMC) and Salesforce Data Cloud (SFDC)
• Preferred: Experience translating data and analytics into business-ready insights and recommendations

Education

• Preferred Education and Experience: 10+ years of experience in decision sciences, marketing analytics, digital analytics, or related analytical roles
• Preferred Education and Experience: Demonstrated experience designing and deploying next best action or decisioning frameworks
• Preferred Education and Experience: Strong working knowledge of Salesforce Marketing Cloud (SFMC) and Salesforce Data Cloud (SFDC)
• Preferred Education and Experience: Experience translating data and analytics into business-ready insights and recommendations