Role Summary
Corcept Oncology is seeking an experienced and collaborative Associate Director, Market Intelligence & Decision Sciences to lead next best action (NBA) orchestration and advanced analytics across marketing, and market access domains. This individual will co-lead the design, deployment, and monitoring of next best action (NBA) orchestration and deliver high-impact analytics across marketing performance, digital engagement, and market access. This role will work in close partnership with Digital Marketing, Commercial Operations, Market Access, IT, and external partners. The ideal candidate brings strong experience in data-driven decisioning and orchestration platforms (e.g., Salesforce Marketing Cloud, CRM) and has operated in complex, matrixed commercial environments. While pharmaceutical experience is preferred, we are open to candidates from other industries with demonstrated expertise in decision sciences, personalization, and digital analytics.
Responsibilities
- Next Best Action (NBA) Strategy & Orchestration
Co-lead the design, implementation, and ongoing optimization of next best action frameworks to support personalized, data-driven engagement across channels
- Define and maintain decision logic, business rules, and prioritization frameworks that translate analytics into actionable recommendations
- Partner closely with Digital Marketing to ensure alignment between NBA logic and channel execution (e.g., campaigns, journeys, content delivery)
- Oversee deployment and monitoring of NBA solutions within SFMC, SFDC, and related data and analytics ecosystems
- Establish performance measurement, monitoring, and continuous improvement processes for NBA effectiveness
Qualifications
- Preferred: Proven ability to operate effectively in cross-functional, matrixed environments
- Preferred: Experience in the pharmaceutical or life sciences industry (commercial, marketing, or market access analytics)
- Preferred: Familiarity with omnichannel engagement, digital measurement, and experimentation methodologies
- Preferred: Experience partnering with IT teams and external vendors
Skills
- Strong analytical and storytelling capabilities with ability to translate complex analytics into actionable business recommendations
- Experience designing and deploying decisioning frameworks and NBA or similar orchestration solutions
- Excellent collaboration and communication skills for working with cross-functional teams and senior stakeholders
Education
- Preferred: 10+ years of experience in decision sciences, marketing analytics, digital analytics, or related analytical roles
- Preferred: Strong working knowledge of Salesforce Marketing Cloud (SFMC) and Salesforce Data Cloud (SFDC)
- Preferred: Demonstrated experience translating data and analytics into business-ready insights and recommendations