Role Summary
The Associate Director, Global Marketing will be a key member of the Global Marketing team focused on driving global and country-level alignment with brand strategy and key global initiatives. This role supports the launches of Rezdiffra outside the U.S., collaborating with US Marketing and International Teams to drive commercial launch efforts in initial key European markets. The position requires cross-functional collaboration, budget and timeline management, and effective partnership with agency partners to deliver on key tactics.
Responsibilities
- Execute on global tactical plan in collaboration with Global Marketing Lead and US/International markets; own strategic development, adaption, creation, approval and pull-through of identified new materials or tactics for global markets
- Collaborate on the development and execution of HCP and patient marketing strategies and messaging, including unbranded DSE and branded HCP campaigns, ensuring alignment with Global brand strategy and insights
- Lead tactical execution of Global Congress strategy with US and International teams to optimize a One Madrigal approach for key Global Congresses
- Define tactical plans in collaboration with markets and global commercial leadership
- Monitor and incorporate competitive insights into the Global strategic plan
- Lead and deliver Global commercial congress plan with Global and International medical affairs, International Commercial and Global Marketing Leadership
- Deliver Global compliant promotional materials and assets
- Assist in managing external agency partners and monitor the performance of tactical initiatives to ensure timely and budget-conscious execution
Qualifications
- Required: Bachelor's Degree; MBA or Masters preferred
- Required: 10–12 years of diverse biopharmaceutical commercial or marketing experience
- Required: At least 1 specialty launch in the past 5 years; subpart H experience is a plus
- Required: In-market and/or global marketing experience
- Preferred: Experience in a smaller company environment
- Required: Direct experience with promotional review committee operations, cross-functional collaboration, strategic tactic development and execution, and agency management
- Required: Willingness and ability to travel ~25% domestically and internationally, including weekends
Skills
- Self-motivated, independent thinker with ability to develop high-quality, impactful tactics and content
- Ability to support and execute multiple marketing initiatives simultaneously
- Strong project management and organizational skills
- Excellent communication and collaboration across cross-functional teams
- Comfortable working in a fast-paced and evolving environment
- Ability to translate clinical data into clear, effective marketing communications
Education
- Bachelor's Degree required; MBA or Masters preferred
Additional Requirements
- Travel approximately 25% domestically and internationally as business requires