Associate Director, Field Force Effectiveness and Data Management

Role Summary

The Associate Director, Field Force Effectiveness & Data Management reports to the Director, Field Force Effectiveness & Data Management and will be responsible for building the Field Operations function as Invivyd’s commercial organization. The role leads field force sizing and alignment, incentive compensation design and implementation, field insights and reporting, field communications, and Plan of Action (POA) cycle management. It also designs and leads CRM system design for Market Access, Sales, Medical Affairs, and Field Leadership, and collaborates with the Head of Patient Services for operational support as needed. Additional responsibilities include informing commercial strategy with unbiased customer-level performance intelligence, serving as an internal consultant to Commercial and Field leadership, and leading the development and maintenance of Invivyd’s Commercial Data Environment (CDE) and related data governance.

Responsibilities

• Lead a best-in-class incentive compensation function
• Lead the committee and processes to compliantly design and document incentive plans
• Design compliant incentive plans that appropriately motivate the field sales team
• Develop tracking, attainment reconciliation, and payout calculation processes
• Design timely and effective standardized incentive compensation reporting

• Design and maintain Invivyd‚Äôs field-facing customer engagement model
• Leverage subnational data and market knowledge to recommend optimal field structure and sizing
• Design and deploy alignment processes to optimize territory effectiveness
• Manage the field roster

• Guide the compliant design of the CRM across Market Access, Sales, Medical Affairs, and Field Leadership
• Monitor department performance against key KPIs and collaborate with Commercial Leadership on improvements
• Assist Training & Development with the creation and implementation of systems training

• Manage the commercial data environment vendor; act as business lead for Master Data Management and Data Warehouse
• Ensure consistent and compliant collection, management, and usage of commercial data
• Develop the commercial data management roadmap and overarching data strategy
• Stand up the cloud-based data management environment and manage ongoing operations
• Identify secondary data providers and facilitate data purchases
• Ensure seamless, timely, and accurate ingestion, validation/QC, and integration of multiple internal and external data sources

• Partner with Commercial Analytics to develop tools and dashboards for key performance metrics
• Assist in field targeting development and own operational execution
• Serve as a thought partner to Commercial Operations and Field Leadership
• Lead the POA cycle to ensure strategic alignment and coordinated execution
• Champion intellectual agility and analytics to guide long-term strategy

• Demonstrate managerial courage and sound decision-making
• Display creativity and innovation in problem solving and process design
• Serve on the cross-functional data governance team and help maintain high data quality
• Oversee and execute a variety of ad hoc initiatives
• Serve as HQ liaison for field personnel; develop and manage field communications; triage data/system inquiries; ensure field teams have the information needed to succeed

Qualifications

• BS/BA degree in business or related discipline; MBA or advanced degree preferred
• 8+ years of experience within the pharmaceutical, biotechnology, or consulting industries; launch experience strongly preferred
• 5+ years of progressive experience in field/sales operations, CRM systems administration, incentive compensation, and/or consulting
• Hands-on expertise designing, implementing, and assessing incentive plans for launch products
• Strong analytical skills with the ability to frame business issues, apply quantitative methods, validate data, and creatively analyze information
• A true team player‚Äîauthentic, humble, collaborative, and able to support the team through the ups and downs of launch
• Excellent interpersonal, oral, and written communication skills, including the ability to synthesize data for senior leadership
• Deep experience with pharmaceutical data (e.g., IQVIA, SHA, patient claims, specialty pharmacy, hub data)
• Strong business acumen, critical thinking, and problem-solving skills
• Thrives in a fast-paced, minimally structured environment; comfortable with ambiguity
• Ability to self-direct projects with minimal supervision
• Experience managing vendor partners/consultants and leading project teams
• Ability to travel to New Haven 3‚Äì4 times per month

Education

• BS/BA degree in business or related discipline; MBA or advanced degree preferred

Additional Requirements

• Travel to New Haven 3‚Äì4 times per month