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Associate Director, Customer Strategy & Execution

Vertex Pharmaceuticals
Full-time
Remote friendly (Boston, MA)
United States
$155,200 - $232,800 USD yearly
Marketing

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Role Summary

Associate Director, Customer Strategy & Execution. Vertex seeks an experienced commercial leader to implement field sales and non-personal promotion tactics in support of the Pain Business Unit. The Customer Strategy & Execution Lead (CSEL) will partner with the North America commercial organization to implement the go-to-market strategy and deliver customer solutions that meet business needs. This role collaborates with BU stakeholders, Field Operations Leads, Digital Operations Leads, Customer Data Management, and technical stakeholders to optimize the HCP customer experience. Reports to the Director, Customer Strategy & Execution Lead.

Responsibilities

  • Partner with key business leaders to understand business strategy and translate to prioritized commercial operations needs to enable all customer-facing engagements for the Pain BU
  • Build and strengthen relationships with key leaders (heads of BU, Marketing, Field) - become a trusted partner and have an ongoing, significant impact towards meeting / exceeding strategic business goals
  • Define and lead portfolio of projects of field enablement and marketing campaigns, ensuring quality and timeliness of delivery while remaining within allocated budget limits
  • Co-develop HCP and patient customer journey maps across Field Operations and Digital Operations
  • Conduct periodic after-action reviews to identify gaps and forward-looking opportunities in evolving technologies and potential business process improvements in pursuit of driving efficiencies and exceeding business goals
  • Budget management / accountability - plan and manage financial resources for field enablement, field customer-facing activities, non-personal promotion
  • Create and manage an integrated brand engagement playbook that enables cross-functional teams to have a singular source for key strategic and executional insights and plans (targeting, approved messages, engagement planning)
  • Lead quarterly business planning sessions and document outcomes to ensure alignment across BU leaders on key upcoming priorities to prioritize work for key cross-functional enablement teams (e.g., DTE, DSS)
  • Active participation in recurring BU Leadership Team Meetings to provide strategic recommendations to drive brand growth and proactively identify any risks or dependencies related to field and marketing engagement

Qualifications

  • 8-10 yearsβ€šΓ„Γ΄ experience delivering customer-facing programs with at least 6-8 years of industry experience
  • Experience in commercial launch readiness, supporting launch planning across multiple systems including CRM, Digital Customer Engagement, Reporting & Analytics, and Digital Marketing
  • Able to translate broad business strategies and functional priorities into effective operational goals and objectives; able to actively participate in strategic planning for the function
  • Results oriented leader with a proven track record of on-time project delivery for large, cross-functional, and complex projects with stakeholders
  • Exceptional written and verbal communication skills and ability to present clearly to all audiences
  • Exceptional analytical, quantitative, problem-solving, and prioritization skills, including development of business cases/value propositions
  • Substantial program/project management, demand management, resource management and system life cycle expertise

Education

  • Bachelor's degree required
  • Advanced degree preferred
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