Associate Director, Analytics & Insights Lead

Role Summary

Associate Director, Analytics & Insights Lead responsible for shaping insights-driven recommendations, applying advanced analytics to generate actionable opportunities, leading market research, and providing data-backed strategic guidance to oncology brand teams. This role builds and communicates analytics-based insights, develops patient journey models, and leads cross-functional efforts to enhance business performance.

Responsibilities

• Shape and communicate insights-driven, analytics-based recommendations to support business decisions and plans of actions
• Apply cutting edge advanced analytics methodologies to generate novel insights and actions, such as predictive analytics or leveraging machine learning methodologies to uncover opportunities and identify performance drivers
• Execute and implement analytical solutions in support of business opportunity and risk assessment, promotion response and return on investment analytics
• Develop the Patient Journey Mapping - Build and analyze models that reflect real-world patient experiences and barriers to treatment
• Use AI to personalize content, automate insights, and suggest “Next Best Actions” for HCP and patient engagement
• Lead Primary Market Research efforts that enhance the oncology brand teams’ knowledge regarding the product attitudes and usage, market dynamics, and competition
• Work in a matrix team to contribute and co-lead cross-functional Team Meetings and National Business Review meetings, which serve as a strategic platform to share market insights and performance updates and enhance collaborative insights sharing across the franchise
• Develop dashboards to track and analyze key brand metrics nationally utilizing PowerBI; providing the Franchise, marketing and sales leadership with key national-level data required to successfully manage the business
• Represent the voice of the customer (e.g., physicians, patients) to the organization by maintaining and communicating a holistic understanding of the marketplace synthesized from an array of primary and secondary sources
• Contribute to team meetings with analytical support, brand planning analysis, patient segmentation analyses, promotional effectiveness analyses, and other advanced analyses as required for brand performance assessment/management
• Evaluate product utilization data (internal and external) at the national level to reveal brand performance insights; work closely with Is, Market Access, Sales Ops and Data Strategy to identify key data sets and technology priorities to deliver key insights for the business

Qualifications

• BA or BS with a concentration in Life Sciences, Business or Mathematics; MBA or other advanced degree preferred
• 6 years+ progressive experience in strategic analysis, planning, market research and analytics
• Collaborative, team-oriented with strong communication and analytical skills, including the ability to present to large audiences and drive impactful projects
• Good judgment with strong analytical, problem solving, strategic thinking, planning, and project management skills
• Contribute to strategic insights sharing across the franchise
• Exceptional analytical capabilities, including the ability to manipulate large data sets and apply advanced analytical methodologies, plus strong market research experience
• Proven ability to translate complex data into strategic insights and clearly communicate findings to a range of stakeholders
• Excellent project management and organizational skills; capable of handling multiple projects under tight deadlines
• Strong interpersonal skills and a collaborative approach to working with cross-functional teams and external vendors
• Continuously build expertise in commercial analytics, forecasting, and market research; stay current with tools, data sources, and best practices
• Experience with Power BI or similar visualization tools is a plus
• Familiarity with pharmaceutical data sources including prescriber data, chargebacks, EMR and specialty pharmacy metrics is preferred
• Strong communication skills at all levels of the organization
• A&I leadership experience, ideally within oncology or other complex therapeutic areas
• Excellent analytical skills and the ability to translate data into actionable recommendations for business growth; proficiency with Excel and PowerBI
• Track record of being a collaborative team player and adapting to a growing business
• Deep experience with Oncology data sources (e.g., Claims, EHR)
• Demonstrated ability to influence senior management and key business partners

Additional Requirements

• Occasional mobility within an office environment
• Routinely sitting for extended periods
• Constantly operating a computer, printer, telephone, and other office machinery
• Frequent computer use at workstation
• May move from one work location to another occasionally
• Occasional work outside normal hours to meet business demands
• Occasional public contact requiring appropriate business apparel