Vice President, Franchise Marketing

Company Name: Exelixis

Job Overview

The Vice President, Franchise Marketing leads the Franchise Marketing Team for CABOMETYX, overseeing digital, omnichannel, and AI marketing strategies.

Responsibilities

• Developing 3-year strategic brand plans and annual tactical execution
• Managing direct reports
• Overseeing conference planning
• Patient/APP/access marketing
• Financial oversight

Requirements

• BS/BA with 21+ years of experience or Master's with 19+ years of experience
• Experience preferably in pharmaceutical marketing or strategic consulting
• Strong leadership, communication, and strategic planning skills
• Oncology experience is preferred