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Thought Leader Liaison- South Central

Madrigal Pharmaceuticals
Full-time
Remote friendly (Texas, United States)
United States
Marketing

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Role Summary

Thought Leader Liaison (TLL) at Madrigal Pharmaceuticals is a commercial role focused on building and fostering partnerships with Thought Leaders in academic and clinical medicine to support the launch of Resmetirom for Metabolic Associated Steatohepatitis (MASH). As a TLL, youโ€™ll play a key role in executing brand and disease-state strategies through impactful Thought Leader engagement, generating Brand and Market Insights, and contributing to the management of Commercial Speaker Bureau. Youโ€™ll collaborate across functions and contribute to achieving common goals while acting as a trusted resource and partner. The ideal candidate location for this role is Texas, Mississippi, Oklahoma, Louisiana and Arkansas.

Responsibilities

  • Thought Leader Engagement
    • Serve as the commercial Customer Engagement lead for assigned Thought Leaders at the regional level to advance brand and disease state strategies.
    • Responsible for cultivating and maintaining long-term commercial relationships with Thought Leaders including emerging Thought Leaders and regional influencers.
    • Engage Thought Leaders on Strategic Imperative topics by conducting market research and generating insights to inform our progress on brand strategies and inform tactics we may deploy; Execute regional marketing initiatives and innovative tactics.
    • Capture assessment of Thought Leader alignment to marketing brand strategies, tracking changes over time.
    • Connect Thought Leaders with other relevant parts of the organization (e.g., Marketing, Market Access, Sales, Medical Affairs, etc.) to execute against strategies and uncover any unmet needs, while maintaining compliance with guidelines on appropriate medical/commercial collaborations.
    • Identify and recruit HCP advisors in support of business needs such as commercial advisory boards and other projects, in collaboration with TLL Directors.
  • Congress Planning and Execution
    • Develop and execute comprehensive congress plans, in close collaboration with marketing and cross-functional partners, to include strategic Thought Leader engagements with senior leaders and other internal partners.
    • Strategically plan, execute, and report on national and regional congress activities which could include product theaters, sponsorship opportunities and thought leader interactions.
  • Speaker and Program Management
    • Serve as the primary point of contact for regionally aligned speakers to streamline program logistics and communication.
    • Help strategically plan and execute regional programming based on educational needs in collaboration with regional RSD and ABMs.
    • Support the planning and execution of annual speaker training meetings in collaboration with the HCP marketing team; and ensure ongoing speaker training and development for speaker effectiveness.
  • Cross-Functional Collaboration
    • Deploy a cross functional collaborative Thought Leader approach with the regional team, ensuring that all functions work in synergy and are commercially aligned; Coordinate commercial activities and ensure company resources are aligned to meet Thought Leader needs.
    • Collaborate across all functions (i.e., RSDs, MSLs, HQ functions etc.) to develop and implement a comprehensive Thought Leader regional plan and strategy, informing plans with Thought Leader and market insights.

Qualifications

  • BA/BS Degree or higher in business, marketing, or life sciences.
  • 10+ years of experience in pharmaceutical, biotech, or hospital environments.
  • 2+ years previous experience in TLL role or similar field marketing role.
  • 2+ yearsโ€™ previous experience working with Thought Leaders in MASH related specialties- Hepatology, GI, and/or Endocrinology preferred.
  • Exceptional leadership skills required, including the ability to build strong relationships, navigate complex interpersonal dynamics, demonstrate empathy, and adapt communication styles to connect effectively with diverse cross-functional teams.
  • Experience in supporting the launch of specialty products.
  • Ability to manage multiple projects simultaneously and address problems systematically.
  • Understanding and support of compliance with OIG and regulatory requirements.
  • Familiarity with the economics of health care at both private and public levels of payment and delivery.

Additional Requirements

  • 50-75% travel as needed for role responsibilities.
  • A valid driverโ€™s license is required based on role responsibilities.