Sr. Manager, HCP Marketing (Health Systems & Long-Term Care)

Role: Senior Manager, HCP Marketing – Health Systems & Long-Term Care, responsible for executing Nuplazid’s marketing strategies across healthcare and LTC channels, focusing on expanding appropriate use in IDNs, COEs, hospitals, SNFs, and ALFs. Responsibilities: develop account-based tools and non-personal promotion materials, collaborate cross-functionally with Sales, Medical Affairs, Market Access, and agency partners, and support omnichannel campaigns; create tailored messaging reflecting setting-specific dynamics while ensuring compliance. Requirements: Bachelor’s degree in marketing, healthcare, or related fields; 8+ years in pharmaceutical/biotech marketing with HCP-focused experience; prior expertise in health systems, account-based marketing, and LTC channels preferred. Skills: ability to translate RWE, HEOR, and HCRU data into compelling value messages; strong cross-functional communication, agency management, and knowledge of promotional review processes; experience in neurology/neuropsychiatry is advantageous. WorkSetup: hybrid in Princeton, NJ or San Diego, CA, with an average of three days in-office per week.