Role Summary
Senior Therapeutic Area Specialist (Sr. TAS) drives demand for Bristol Myers Squibb oncology medicines within their portfolio by engaging Health Care Providers with a differentiated scientific dialogue to support appropriate patient use. The role builds credibility with regional thought leaders and community-based HCPs, collaborates with cross-functional teams to deliver an elevated Customer Experience, and prioritizes safe, appropriate use of BMS medicines while achieving business results. This is a field-based role; the Sr. TAS spends 100% of their time in the field with external customers.
Responsibilities
- Portfolio Promotion: Promotes approved indications of BMS products within a defined territory or region to meet or exceed assigned sales targets in a compliant manner.
- Creates demand for BMS medicines by articulating in a balanced manner the clinical and scientific rationale for use of products in appropriate patients.
- Engages with and continuously maintains/grows a high level of scientific expertise in all assigned products and therapeutic areas.
- Prepares and successfully implements comprehensive territory and account plans.
- Proactively uses available tools such as CE^3 to derive insights and to dynamically inform call plans. Provides feedback on experience using these tools to leadership to enable continuous improvement.
- Fair & Balanced Scientific Dialogue: Demonstrates scientific expertise and passion in using approved scientific resources and publications to present information to HCPs and ensures medical accuracy.
- Conducts in-office presentations (e.g., lunch and learns) and discusses product-related scientific information with HCPs that is consistent with label.
- Organizes external speaker programs, selecting speakers from list approved by Speakers Bureau and facilitating scheduling and logistics.
- Maintains a high level of working expertise on emerging data for approved indications.
- Engages real-time medical support through Medical on Call to reactively answer unsolicited questions and complex technical inquiries.
- Cross-functional collaboration: Proactively collaborates with other field teams to ensure the best Customer Experience (Cx) for HCPs.
- Gathers and shares relevant insights and information internally with the appropriate stakeholders to enable BMS to better serve its customers.
- Compliance: Complies with all laws, regulations, and policies that govern the conduct of BMS.
Qualifications
- Required: Advanced scientific degree and/or 5+ years of pharmaceutical or biotechnology experience as healthcare sales / MSL / HCP / nurse.
- Ability to communicate scientific or clinical data accurately and convincingly to help physicians best serve their patients.
- Demonstrated experience building and maintaining strong credibility with key customers, office staff, and others in the customer influence network via a customer-centric mindset and desire to create positive and differentiated Customer Experience (Cx).
- Demonstrated strong capability in account management skill sets, superior selling competencies, and proven sales performance track record of meeting or exceeding goals.
- Demonstrated ability to work effectively cross-functionally with a positive team mindset and can-do attitude.
- Strong selling and promotional skills proven through a track record of performance.
Skills
- Customer/commercial mindset
- Demonstrated ability to drive business results
- Experience identifying, engaging, and cultivating credibility with customers across the patient care journey
- Demonstrated account management skills and problem-solving mentality; ability to customize engagement and deliver tailored messages
- Demonstrated resourcefulness and ability to connect with customers
- Patient centricity; understands the patient journey and experience
- Has a patient-focused mindset
- Scientific agility
- Excellent communication and presentation skills to articulate scientific and clinical data clearly to HCPs
- Strong learning mindset; prioritizes staying current with the latest data
- Analytical capability
- Technological agility; ability to use Medical on Call technology effectively
- Ability to use CE^3 and CRM tools to collect, enter, and manage quality data and plan future engagements with healthcare professionals
- Keeping up to date with technological advancements and changes
- Teamwork/Enterprise mindset: Strong business acumen to understand and analyze drivers; learning agility; balance between individual drive and collaboration; integrity and good judgment
Additional Requirements
- Travel/Role requirements: This is a field-based role; 100% time in the field with external customers.
- Vehicle/Driver requirements: Operation of a company-provided vehicle is required; candidates must meet Qualified Driver requirements (at least 21 years old, valid driver's license, and an acceptable driving risk level).