Role Summary
Senior Therapeutic Area Specialist, Oncology, based in Allentown, PA. This field-based role drives demand and adoption of Bristol Myers Squibb medicines by delivering a scientifically grounded, differentiated Customer Experience to Health Care Providers. You will build and maintain credibility with regional thought leaders and community-based physicians/HCPs, collaborate with cross-functional partners, and prioritize safe and appropriate use of BMS products while achieving business results. The TAS spends 100% of time in the field with external customers.
Responsibilities
- Portfolio Promotion
- Promotes approved indications of BMS products within a defined territory or region to meet or exceed assigned sales targets in a compliant manner.
- Creates demand for BMS medicines by articulating in a balanced manner the clinical and scientific rationale for use of products in appropriate patients.
- Engages with and continuously maintains/grows a high level of scientific expertise in all assigned products and therapeutic areas.
- Prepares and successfully implements comprehensive territory and account plans.
- Proactively uses available tools such as CE^3 (once implemented) to derive insights and to dynamically inform call plans. Provides feedback on experience using these tools to leadership to enable continuous improvement.
- Fair & Balanced Scientific Dialogue
- Demonstrates scientific expertise and passion in using approved scientific resources and publications to present information to HCPs and ensures medical accuracy.
- Conducts in-office presentations (e.g., lunch and learns) and discusses product-related scientific information with HCPs that is consistent with label.
- Organizes external speaker programs, selecting speakers from list approved by Speakers Bureau and facilitating scheduling and logistics.
- Maintains a high level of working expertise on emerging data for approved indications.
- Engages real-time medical support through Medical on Call to reactively answer unsolicited questions and complex technical inquiries.
- Cross-functional collaboration
- Proactively collaborates with other field teams to ensure the best Customer Experience (Cx) for HCPs.
- Gathers and shares relevant insights and information internally with the appropriate stakeholders to enable BMS to better serve its customers.
- Complies with all laws, regulations, and policies that govern the conduct of BMS.
Qualifications
- Required: Advanced scientific degree and/or 5+ years of pharmaceutical or biotechnology experience as healthcare sales / MSL / HCP / nurse.
- Required: Ability to communicate scientific or clinical data accurately and convincingly to help physicians best serve their patients.
- Required: Demonstrated experience building and maintaining strong credibility with key customers, office staff, and others in the customer influence network via a customer-centric mindset and desire to create positive and differentiated Customer Experience (Cx).
- Required: Experience in Oncology.
- Required: Demonstrated strong capability in account management skill sets, superior selling competencies, and proven sales performance track record of meeting or exceeding goals.
- Required: Demonstrated ability to work effectively cross-functionally with a positive team mindset and can-do attitude.
- Required: Strong selling and promotional skills proven through a track record of performance.
Skills
- Customer/commercial mindset
- Demonstrated ability to drive business results
- Experience identifying, engaging, and cultivating credibility with customers across the patient care journey
- Demonstrated account management skills and problem-solving mentality. Understands the patient journey and can customize engagement and deliver tailored messages
- Demonstrated resourcefulness and ability to connect with customers
- Patient centricity: Understands the patient journey and has a patient-focused mindset
- Scientific Agility: Excellent communication and presentation skills; stays current with the latest data
- Analytical Capability: Ability to analyze data, segment HCPs, and derive data-driven insights; interpret data related to BMS products and customer preferences
- Technological Agility: Comfortable using digital channels and CRM tools to collect, enter, and manage data; use Medical on Call technology effectively; keep pace with technological advancements
- Teamwork/Enterprise mindset: Strong business acumen, learning agility, and collaborative approach with integrity
Additional Requirements
- Requires operation of a company-provided vehicle; employment offers are contingent upon meeting the company's Qualified Driver requirements (e.g., at least 21 years old; valid driver's license in good standing; driving risk level deemed acceptable).