Bristol Myers Squibb
The Senior Therapeutic Area Specialist (TAS) drives demand for BMS medicines within their portfolio, engaging HCPs with scientific dialogue. They build credibility with regional thought leaders and community physicians, acting as their primary contact. The TAS promotes approved indications, articulates the clinical rationale for product use, and maintains expertise in assigned products and therapeutic areas. They prepare territory plans, use tools for insights, and collaborate cross-functionally to enhance customer experience, ensuring compliance with regulations.