Senior Product (Marketing) Manager, Patient Marketing Lead

Role: Senior Product Manager focused on patient marketing for rare disease therapies at United Therapeutics, developing strategies to enhance patient engagement and access. Responsibilities: lead cross-functional initiatives including market research, campaign development, budget management, and digital tactics; develop foundational patient assets; collaborate with sales, digital, and advocacy teams; track KPIs, and manage regulatory reviews for patient-facing materials. Requirements: 8+ years in pharma/biotech marketing, with extensive experience in patient or HCP marketing; strong digital, CRM, and project management skills; Bachelor's degree required, Master’s or PharmD preferred. HighValue: expertise in rare diseases such as PAH, pulmonary hypertension, pulmonary fibrosis, or organ transplant therapies; experience with product launches; familiarity with digital channels and patient advocacy engagement. WorkSetup: hybrid in Durham, NC, with at least three days in-office; role involves cross-functional collaboration and strategic planning.