Role Summary
Senior Manager, Regional Marketing, Oncology; remote. This field-based role drives KOL engagement and product advocacy within a defined geography and tumor type, supporting the launch of a first-in-class HER2-targeted bispecific in biliary cancer and potential data in gastroesophageal adenocarcinoma. The role reports to the Director of Key Customer Marketing and requires substantial travel to national/regional congresses to develop market insights and advocate for strategic plans.
Responsibilities
- Help build KOL relationships and engagements in their respective regions
- Drive results in key areas, including KOL relationship management, insights collection/reporting and advocacy development, speaker identification, training and management
- Develop clinical and commercial knowledge of the GI cancers market; understand the treatment and market specifics in their regions
- Help formulate strategic and tactical plans regarding KOL engagements based on a solid understanding of their regional market and market trends
- Attend national and regional medical conferences and meetings
- Develop engagement plans to enhance relationships and partnerships with key external stakeholders β Key Opinion Leaders (KOLs) in key accounts
- Contribute to speaker bureau development, including recruiting, developing content, training, executing, and evaluating branded and unbranded educational peer-to-peer programs
- Help support advisory boards and other insight generation projects
- Prioritize, and help develop and implement peer-to-peer education or other tactics that meet the needs of regional markets
- Ensure plans and tactics meet compliance and regulatory standards
Qualifications
- Required: 5+ years of commercial experience in the pharmaceutical/biotech industry (KOL engagement, Key Customer marketing, Thought-leader liaison work, sales, marketing, or equivalent)
- Required: 3+ years of oncology experience
- Required: Previous KOL-facing experience
- Required: Approximately 40-50% travel is required
- Preferred: GI market and/or biomarker testing/diagnostics experience
- Preferred: Launch experience
- Required: Outstanding interpersonal skills, strategic relationship management, and demonstrated collaboration/feedback skills
- Required: Team oriented with solid communication skills including experience presenting to cross-functional teams
- Required: Must demonstrate good judgement and evidence of strategic thinking, planning, and project management skills
Education
- Bachelorβs Degree (life sciences or a related discipline a plus)
- Graduate degree (preferred)
Additional Requirements
- Location: Remote; field-based role covering TX, FL, IL, OH, MI, and TN
- Travel: Approximately 40-50% travel (including weekends)