Senior Manager, Omnichannel Strategy-Oncology

Role: Senior Manager, Omnichannel Strategy, leads digital and multichannel marketing for Genmab’s US HNSCC launch, shaping overarching strategies and executing complex multi-indication launch plans. Responsibilities: serve as digital SME and strategic partner to US Marketing & Sales, integrate omnichannel tactics into brand strategies, develop data-driven measurement plans, align stakeholders across functions (Ops, Privacy, Data Science, Regulatory, IT), and manage project timelines and budgets. Requirements: bachelor’s degree (advanced preferred), 7+ years in pharma/biotech marketing, strong digital and omnichannel expertise, experience managing multi-brand or indication launches, knowledge of marketing/data operations, and familiarity with emerging pharma technologies. HighValue: oncology, HNSCC, multi-indication launch, digital marketing, data-driven measurement, complex regulatory environment, emerging biotech organization. WorkSetup: hybrid in Princeton, NJ, with flexible work-from-home arrangements (20-40%).