Senior Manager, Marketing Program Management

Role: Senior Manager, Marketing Program Management at Repligen, leading global marketing execution through strategic campaign development, content production, and AI-enabled workflows. Responsibilities include translating marketing strategies into omni-channel campaigns, managing an in-house team of Program Managers and Content Creators, overseeing project delivery, optimizing campaign platforms and workflows, and leveraging AI tools to enhance efficiency and content personalization. The role involves managing budgets, tracking performance metrics, and collaborating across marketing, product management, and commercial teams. The position emphasizes operational excellence, innovation via AI, and content alignment with customer journeys. Qualifications: Bachelor's in Marketing, Business, or related fields; 8+ years in marketing program management or campaign execution with 4+ years in leadership roles; experience in life sciences, biotech, or pharma preferred. Skills include proficiency in marketing automation, digital channels, AI tools (e.g., Adobe Suite, Jasper), and strong project management. Requirements also include excellent stakeholder management, leadership, and operational skills in a fast-paced, matrixed environment. High-value specifics: biopharma focus, emphasis on digital and AI-enabled marketing, cross-functional collaboration, and global scope. Work setup not specified, but likely hybrid or remote based on roles' nature.