Senior Director, Thought Leader Liaison: GI – US IMM
Eli Lilly and Company
9 days ago
Remote
United States
Medical Affairs
About The Role
The Thought Leader Liaison (TLL) is a field-based commercial strategist and trusted advisor who embeds the voice of Gastroenterology (GI) experts into Lilly’s commercial decisions—translating external expertise into strategic direction, elevating peer-to-peer education to improve patient outcomes, and strengthening long-term leadership from prelaunch through commercialization.
Responsibilities
- TL Relationship Depth & Local Market Activation (~40%): Build and sustain partnerships with 30–40 GI thought leaders (HCPs and KOS); maintain a prioritized view of contracted faculty, rising stars, and emerging influencers; conduct annual faculty assessment; engage and develop faculty via monthly touchpoints; lead GI-fluencer identification and coordinate LUSA partnership; translate brand strategy into local behavior change to drive adoption.
- Strategic Insight, Congress & External Landscape (~45%): Generate high-quality insights that influence upstream decisions; deliver insight initiatives back to brand; maintain presence at priority congresses and provide post-congress synthesis (“so what/now what”); provide field perspective into Customer and Business Planning; own ecosystem (RHM) stewardship and partner with Field on the external TL landscape.
- P2P Education Excellence & Speaker Development: Coach faculty for clinical aptitude and podium excellence; ensure compliant P2P education; provide strategic input into content/messages; develop sales force P2P initiative vision and workshop content.
- Selective Execution Oversight & Internal Alignment (~15%): Attend brand meetings selectively; create FCAPs/RFSs and train sales reps on P2P procedures; complete required clinical, compliance, and ITP training and adhere to policies.
Basic Qualifications
- Bachelor’s Degree
- Required professional certification/license if required by a specific state
- Valid US driver’s license and acceptable driving record
- Authorization to work in the US full-time (visa sponsorship not provided)
Preferred Skills
- Senior-leader performance management; prior marketing or TLL experience; prior launch experience
- Advanced graduate degree (PhD/MPH/PharmD/MBA)
- 7–10 years industry experience (Immunology strongly preferred)
- US affiliate marketing approval and vendor/agency management
- High clinical aptitude in complex GI biologic discussions
- Ability to translate insights into strategic brand input and measurable local adoption changes
- Strong communication/problem-solving/influence in dynamic, unstructured environments
- Knowledge of regional market dynamics and TL relationships; ability to apply Compliance Policies and Good Promotional Practices
Additional Information
- Approximately 50–70% domestic travel (evenings/weekends)
- Must reside within ~30 miles of a hub-city airport in the West Region
Application Instructions
- No application instructions provided in the text.
The Thought Leader Liaison (TLL) is a field-based commercial strategist and trusted advisor who embeds the voice of Gastroenterology (GI) experts into Lilly’s commercial decisions—translating external expertise into strategic direction, elevating peer-to-peer education to improve patient outcomes, and strengthening long-term leadership from prelaunch through commercialization.
Responsibilities
- TL Relationship Depth & Local Market Activation (~40%): Build and sustain partnerships with 30–40 GI thought leaders (HCPs and KOS); maintain a prioritized view of contracted faculty, rising stars, and emerging influencers; conduct annual faculty assessment; engage and develop faculty via monthly touchpoints; lead GI-fluencer identification and coordinate LUSA partnership; translate brand strategy into local behavior change to drive adoption.
- Strategic Insight, Congress & External Landscape (~45%): Generate high-quality insights that influence upstream decisions; deliver insight initiatives back to brand; maintain presence at priority congresses and provide post-congress synthesis (“so what/now what”); provide field perspective into Customer and Business Planning; own ecosystem (RHM) stewardship and partner with Field on the external TL landscape.
- P2P Education Excellence & Speaker Development: Coach faculty for clinical aptitude and podium excellence; ensure compliant P2P education; provide strategic input into content/messages; develop sales force P2P initiative vision and workshop content.
- Selective Execution Oversight & Internal Alignment (~15%): Attend brand meetings selectively; create FCAPs/RFSs and train sales reps on P2P procedures; complete required clinical, compliance, and ITP training and adhere to policies.
Basic Qualifications
- Bachelor’s Degree
- Required professional certification/license if required by a specific state
- Valid US driver’s license and acceptable driving record
- Authorization to work in the US full-time (visa sponsorship not provided)
Preferred Skills
- Senior-leader performance management; prior marketing or TLL experience; prior launch experience
- Advanced graduate degree (PhD/MPH/PharmD/MBA)
- 7–10 years industry experience (Immunology strongly preferred)
- US affiliate marketing approval and vendor/agency management
- High clinical aptitude in complex GI biologic discussions
- Ability to translate insights into strategic brand input and measurable local adoption changes
- Strong communication/problem-solving/influence in dynamic, unstructured environments
- Knowledge of regional market dynamics and TL relationships; ability to apply Compliance Policies and Good Promotional Practices
Additional Information
- Approximately 50–70% domestic travel (evenings/weekends)
- Must reside within ~30 miles of a hub-city airport in the West Region
Application Instructions
- No application instructions provided in the text.