Role Summary
Senior Director Marketing Operations and Supply Management. Location: Philadelphia, PA (preferred) or Durham, NC. This role leads U.S. Vaccines Marketing Operations and Supply Management, driving operational excellence across marketing, supply chain, sales and finance to support planning and execution of commercial strategies and end-to-end supply readiness.
Responsibilities
- Drive strategic initiatives across marketing to ensure operational excellence and act as the operational backbone of the marketing organization.
- Coordinate between marketing, sales, legal, and supply teams to accelerate brand impact and optimize go-to-market execution.
- Serve as the single point of contact for Global Supply Chain on all VBU supply issues, bridging global and local supply chain, demand planning, manufacturing and commercial teams.
- Lead direct reports focusing on Peer-to-Peer and Marketing coordination.
- Develop and execute marketing operations strategies, processes, and systems that support brand and portfolio objectives.
- Lead the VBU Operating Plan and support the VBU Strategic Plan, including matrix discussions with US Medical and Vaccines Senior Leaders; present Strategic Plan to Commercial Leadership Team.
- Act as the point person for marketing performance measurement and portfolio A&P budget tracking.
- Ensure process development/improvement to interface with Sales Operations.
- Coordinate Vaccines Marketing Leadership Team to strategize and operationalize key VBU marketing priorities.
- Lead reviews of POA recommendations to Marketing leadership; ensure monthly brand performance reviews with coordinated communications.
- Act as the commercial lead for supply and inventory management across the full vaccines portfolio, partnering with global and U.S. supply chain teams to ensure demand alignment and supply continuity.
- Lead IBP/S&OP process inputs from the commercial side, including demand forecasting, promotional impacts, and seasonality.
- Develop clear communications to internal organization, channel partners, customers, and website messaging for GSK Direct.
- Coordinate labeling changes, packaging updates, and new SKU introductions with Supply Chain and Regulatory teams.
- Monitor and report on the effectiveness of operations and supply performance; escalate KPIs to leadership.
Qualifications
- Required: Bachelorโs Degree in Marketing, Business, Scientific or Operations management; 10+ years of progressive pharmaceutical/biotech experience across marketing operations, commercial strategy, and/or supply chain.
- Preferred: Advanced degree in marketing, business management or operations management.
- Strong understanding of US market customers, policy-makers and decision makers; ability to work in complex, matrixed environments; data-driven with strong analytical and problem-solving abilities.
- Proven track record in S&OP/IBP, demand forecasting, and cross-functional coordination.
- Ability to influence senior leadership and manage cross-functional stakeholders; capable of strategic thinking with executional focus.
- Broad commercial experience including brand lifecycle management and category/disease/product strategy development.
Skills
- Marketing operations and performance measurement
- Strategic planning and cross-functional leadership
- Supply chain coordination and inventory management
- IBP/S&OP, demand forecasting and analytics
- Effective communication with internal teams and external partners
Education
- Bachelorโs Degree required; advanced degree preferred
Additional Requirements
- Location flexibility: Philadelphia, PA preferred; Durham, NC acceptable